Business Made Simple with Donald Miller

Jan 10/2022

Often, the hardest part of any sales process isn't starting—it's closing. Many businesses struggle to seal the deal, especially during high-stakes, competitive shopping periods like Memorial Day. You've made the offer, you've attracted the attention—now, how do you convert that interest into actual sales? The secret lies in effective closing techniques that resonate with your[...]
The marketplace can feel hectic during big promotional holidays like Memorial Day. So if you want to make it a record-breaking sales opportunity for your small business, there’s only one solution. Create an offer that's simply irresistible. That means you’ve got to understand what resonates for your audience and come up with a value proposition[...]
We’re all well aware of the shopping frenzy on Black Friday, but we tend to forget that other holidays like Memorial Day can be just as profitable. Many businesses miss out because they don't realize how ready their customers are to spend money during these holidays. With Memorial Day approaching—a peak time for consumer activity—not[...]
Most entrepreneurs are great at making money, but they aren’t always great at managing that money. Let’s be honest: you didn’t start a business because you were passionate about bookkeeping. But you know that managing your cash flow well is the fuel that keeps your business growing. Between monthly reconciliations, quarterly reports, tax prep, and[...]
Needing to clarify your message so more customers engage? Register for our upcoming StoryBrand Marketing Workshop May 7-8, 2024 at StoryBrand.com/Workshop. In this virtual workshop you will learn directly from Donald Miller and Dr. J.J. Peterson how to create a clear message and walk away with a 5-part marketing plan to help boost revenue and[...]
Coach Builder is available now! Order it at CoachBuilderBook.com/Podcast and get an 8-step plan to become a self-employed business coach so you can make great money doing something you love every single day. -- What are the characteristics of a great coach? Knowing your field inside out is crucial, but there's something else just as important:[...]
What if the secret to doing really well in business isn't about the newest tech or the flashiest ads, but about how happy and motivated your team is? A great work culture is key to growing your business. It's what makes people want to work for you, fuels innovation, and keeps things running smoothly even[...]
Coach Builder is available now! Order it at CoachBuilderBook.com/Podcast and get an 8-step plan to become a self-employed business coach so you can make great money doing something you love every single day. -- Working for yourself as a coach is a double-edged sword. It gives you space to innovate and plan, but it can also[...]
Feedback is critical to making a team work well, but it can be full of traps for leaders who aren't careful. Often, feedback meetings become dreaded encounters, either avoided altogether or handled so carefully that they hardly lead to any good changes. Providing constructive feedback as a leader can feel like a tightrope walk, because[...]
Coach Builder is available now! Order it at CoachBuilderBook.com/Podcast and get an 8-step plan to become a self-employed business coach so you can make great money doing something you love every single day. -- Are you a coach wondering where your next paycheck will come from? Many consultants and coaches are concerned about earning enough and[...]
When we ignore conflicts in the workplace, it can actually make things worse. It can make people less interested in their jobs, cause good employees to leave, and ultimately impact the bottom line of your business. Sweeping conflicts under the rug doesn’t make them disappear. It makes them grow and fester which can lead to[...]
Coach Builder is available now! Order it at CoachBuilderBook.com/Podcast and get an 8-step plan to become a self-employed business coach so you can make great money doing something you love every single day. -- Do new coaching clients seem hard to come by, and existing ones hard to keep? Despite delivering top-notch coaching, you might find[...]
Feeling anxious about your business? You're not alone. Entrepreneurship and anxiety often go hand-in-hand. It's the uninvited guest that overstays its welcome, casting a dark cloud over our decision-making, creativity, and leadership. It's easy to think that this anxiety is a roadblock to your success. But what if we told you that your anxiety could[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilder.com/Podcast and get an 8-step plan to become a self-employed business coach so you can make great money doing something you love every single day. -- Most coaches are missing out on the *one* thing that could truly transform their business: a solid email strategy. While they chase[...]
Are you mulling over the decision to leave your job, but worried about the potential fallout? Quitting a job is never a simple decision. It's fraught with concerns about the future, your career prospects, and your professional relationships. And the fear of leaving on bad terms can be paralyzing. How will your boss react? Will[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilder.com/Podcast and get an 8-step plan to become a self-employed business coach so you can make great money doing something you love every single day. -- Your coaching website is the first thing people see about you, so it needs to make a good impression fast. But more[...]
Firing an employee is never easy and can make unwanted waves in your company. The emotional weight and potential fallout can affect your team's spirit and your company's culture, making it one of the tasks business owners hate the most. It's a situation that requires legal due diligence, as well as a good grasp of[...]
Do you dream of launching a successful coaching business but find yourself paralyzed by the question: "Where will my clients come from?" Tackling this fear is a critical turning point that can either propel you forward or leave you questioning your goals, making what should be an exciting career shift seem overwhelming. Countless would-be coaches[...]
Public speaking is a top fear for a lot of people. Whether it's the panic that sets in at the thought of everyone looking at you, relentless rehearsing without ever feeling ready, or the hesitation to hit 'post' on a social media video after countless takes, the struggle with public speaking anxiety is real and[...]
Taking the leap from a stable career to start a coaching business is a monumental decision that can be fraught with uncertainty. The biggest hurdle is usually the fear of financial instability. This worry keeps thousands of potential coaches on the sidelines, trapped in careers that don't fulfill their passion or potential. So how do[...]
Creating a job description that gets the right people interested is not as easy as it might sound. It's even more challenging when it's your first time hiring or when you're adding more people to your team. The key is to strike the right balance of talking about what skills they need and also what[...]
How can you make money from your expertise and become known as a coach? It's a big question for many who have significant experience in their field and want to switch to coaching or consulting. Potential coaches grapple with the fear of leaving behind a secure job for the “unpredictable” world of coaching, questioning whether[...]
Have you ever wondered how to build a personal brand without having to become someone you're not? It's something a lot of us struggle with in an era where everyone's trying to be noticed online. The truth is, there are people out there right now who are desperately seeking the insights and solutions you already[...]
Many people are afraid to leave their full-time jobs because they're not sure they could ever make it on their own as a coach or consultant. The stakes are too high. There's too much to learn. Where do you even begin in such a crowded marketplace? Here's the truth: coaches with a clear plan and[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- Do you feel stuck in a loop of hiring people only to see them leave? The secret to breaking[...]
Many people are afraid to leave their full-time jobs because they're not sure they could ever make it on their own as a coach or consultant. The stakes are too high. There's too much to learn. Where do you even begin in such a crowded marketplace? Here's the truth: coaches with a clear plan and[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- It’s not easy to build and manage diverse and productive teams. First, you’ve got to find the right people[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- Many people feel stuck in their situation, often thinking they're victims of their circumstances. This mindset can make you[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- Business owners often find it hard to balance profitability with genuine customer care. If you’re too focused on getting[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- With inflation and interest rates hitting recent highs, fears of a recession have been mounting around the U.S. For[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- The concept of “work-life balance” often feels impossible, especially for business owners who can’t seem to switch off from[...]
Join us on February 1 & 2, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- Life isn’t always fair. As business owners, we all face tough times, complicated situations, and people who make our[...]
Join us on February 1, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- Artificial intelligence is here to stay and understanding how to use it is becoming non-negotiable. But many business owners and entrepreneurs[...]
Join us on February 1, 2024 at Coach Builder Summit, the ultimate free livestream event all about helping coaches and consultants build and grow their businesses. Lock in your spot at CoachBuilder.com/CoachSummit. -- Many aspiring entrepreneurs find it hard to make the leap into the online business world. They see the potential in online[...]
It’s our best Black Friday Deal ever! Get $100 off Business Made Simple when you sign up now at BusinessMadeSimple.com/BlackFriday. Join thousands of successful business owners who’ve used the 6-step plan to grow their small business. Visit BusinessMadeSimple.com/BlackFriday. to learn more and take advantage of our best offer of the year! -- Everyone[...]
It’s our best Black Friday Deal ever! Get $100 off Business Made Simple when you sign up now at BusinessMadeSimple.com/BlackFriday. Join thousands of successful business owners who’ve used the 6-step plan to grow their small business. Visit BusinessMadeSimple.com/BlackFriday. to learn more and take advantage of our best offer of the year! -- Are[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you're immediately able to jump start your coaching career! -- Feeling invisible in the bustling marketplace? You're not[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you're immediately able to jump start your coaching career! -- Professionals often find themselves in situations where they need to[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you're immediately able to jump start your coaching career! -- Even though it's the Halloween season, for many of[...]
Is your website failing to bring in sales? You may have a great looking site with a fancy tagline, but if it’s not selling, you’re probably missing the most important element: clear messaging that shows how you solve your customer’s problem. So what steps can you take to transform your website into a revenue-generating engine?[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you can jump start your coaching career immediately! -- Service providers, like photographers, writers, or designers, often hit a[...]
Pre-order Coach Builder, Donald Miller's new book, at CoachBuilderBook.com/Podcast and transform your expertise into a lucrative consulting career. If you pre-order right now at CoachBuilderBook.com/Podcast, you'll unlock amazing bonuses like the 90-minute audio summary of the book so you can jump start your coaching career immediately! -- It's a common struggle for coaches—being tethered to an hourly[...]
When it comes to marketing, it’s easy to feel bombarded with endless opportunities. The key is to choose wisely and avoid jumping at everything that comes your way. Marlee Joseph, the Director of Marketing at Business Made Simple, is a pro at this. She’s mastered the art of prioritization by using the ICE framework, a[...]
In an age ruled by social media, entrepreneurs are discovering the power of crafting a personal platform to catapult themselves (and their products) into the limelight. But forget about trendy dances and silly reels – it's all about honing in on the problem you solve. In today’s episode, Donald Miller shares five underrated tactics[...]
As your business grows and you begin to hire more employees, this inevitable question comes up: “do you provide healthcare benefits?” And how you answer that question could be the difference between hiring top talent and settling for a less qualified candidate. But where in the world do you start when most healthcare packages seem[...]
Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even[...]
Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even[...]
Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even[...]
Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even[...]
Congratulations! It’s the last day of the Double Your Revenue Challenge. You’ve done nine things over the past two weeks to help you grow your revenue. What you’ve just experienced is a little taste of what it feels like to implement a business growth plan at an aggressive pace. If you want that kind of[...]
Many business owners treat their business finances like their own personal bank account. They think they’re being frugal by only taking what they “need” – but it’s actually a sloppy way to manage both business and personal finances. It’s Day 9 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller challenges[...]
Many small business owners and their teams spin their wheels when it comes to productivity. It feels like everyone is doing a ton of work – and you probably are! But since your effort is going in so many directions, your business isn’t gaining meaningful traction. That’s exactly why setting a limited number of priorities[...]
Most people feel like they have to put on their “sales hat” in order to convince people to buy. But when you take this approach, it often feels fake and ingenuine – not only for you, but for your customers as well! What if there was a way to have more natural and organic sales[...]
Did you know that 95% of people say that reviews or testimonials influence their purchasing decisions? That’s why it’s so important for businesses to utilize testimonials throughout all of their marketing – but many businesses forget to ask them! It’s Day 6 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller[...]
If you’re like most business owners, you probably have leads that would buy from you – but you’re putting off asking for the sale. Why? Because you don’t want to come off as salesy or manipulative. But here’s the truth: if your product is solving a problem that your customer has, you’re actually making their[...]
As a business owner, you probably have untapped revenue opportunities sitting right under your nose. If you’d only create a strategic product bundle or upsell, you could make a whole lot more money with very little effort. It’s Day 4 of the Double Your Revenue Challenge, and in today’s episode, Donald Miller walks you[...]
Is your website helping your business – or hurting it? The truth is, potential customers go to your website and make a decision within seconds about whether or not you can help them. That’s why your website must pass the “grunt test.” Unfortunately, most business’ websites don’t pass this test. And if your website doesn’t[...]
Are you leading your business well? One way to know is whether or not you and your entire team are clear about your company’s top 3 priorities. And not just any priorities – priorities that actually make your business money. When you focus on a few strategic objectives, you’ll actually gain traction toward your revenue[...]
Are you making less money than you thought you would in 2023? You’re not alone. Many business owners believe that less revenue is inevitable right now. But if you believe that you can’t do something to boost your revenue, you’re believing a lie. That’s why we’re inviting you to join us and thousands of business[...]
Many founders and entrepreneurs write books and become published authors. Why? Because it’s a great way to build credibility, grow your platform, and create awareness for your business! But most business owners also feel at a loss when it comes to getting started. How will you get published? Do you really have the time to[...]
Are your revenue goals for 2023 slipping away? Don't worry, you're not alone. Join us on August 3, 2023 for the Mid-Year Revenue Accelerator and learn the same steps we used at Business Made Simple to grow into a $15 million operation. Regain control of your growth and finish the year with more money![...]
Are your revenue goals for 2023 slipping away? Don't worry, you're not alone. Join us on August 3, 2023 for the Mid-Year Revenue Accelerator and learn the same steps we used at Business Made Simple to grow into a $15 million operation. Regain control of your growth and finish the year with more money![...]
Cash flow problems are the number one reason that small businesses fail. If your business is going to stand the test of time, you must have an effective system for managing your business finances. Unfortunately, many business owners are confused by their bookkeeping, don’t understand what’s really happening in their finances, and never have enough[...]
Most businesses slow down in the summer – but yours doesn’t have to! Our Summer Replay Series is here to help. You’ll get to hear the episodes our listeners have found most helpful for making an immediate impact on business growth. Today you can listen to Part 2 of Donald Miller’s conversation with Ryan[...]
If you’re like most business owners, summer is full of fun activities – but it’s easy to get complacent and check out when it comes to your business. How can you take a much-needed breather while also continuing to grow your business during the summer months? Our Summer Replay Series is here to help! You’ll[...]
When you need to increase revenue for your small business, what ideas come to mind first? If you're like most business owners, you mind likely gravitates to sales and marketing ideas. But there is actually a ton of untapped revenue in your existing products! More money is in existing customers than new customers. In[...]
Ever had a day where you felt unstoppable? It feels like you’re on top of the world and you believe wholeheartedly in what you’re building. But then there are other days when you’re so discouraged you can’t even take out the trash. What’s the difference between those days? Your belief level. Without belief, our productivity[...]
Trust is like oxygen for your personal and professional relationships. Whether you’re interacting with your spouse, a colleague, or a customer, establishing and maintaining trust is the only way for the relationship to last. But what exactly are the building blocks of trust? And is there any way to rebuild trust if it’s been broken?[...]
It’s no secret that COVID-19 changed the American workplace. Remote work, Zoom meetings, and using Slack for communication has become the norm and changed the way we do work as a society. But what does all of this mean for business leaders? The reality is, the skills set of a leader has changed since COVID-19,[...]
As a business leader, you know what it's like to constantly juggle multiple responsibilities and face the demands of a fast-paced work environment. Your days are filled with meetings, calls, and strategic decisions that require your undivided attention. Time is of the essence, and it feels like you never have enough of it. In this[...]
Continue learning a new way to understand yourself and others in Part 2 of Donald Miller’s conversation with Mike Foster. -- Humans are complex. But understanding ourselves and others is an essential part of human flourishing. When we don’t engage with our emotions and the emotions of others in a healthy way, we[...]
Small Business Flight School has launched! And to continue the celebration we are offering $275 off when you use promo code FLIGHTSCHOOL275 at SmallBusinessFlightSchool.com. This is a limited time offer only through the week of May 8th, 2023! If you’re serious about implementing a plan to grow your business and revenue, Flight School is for you![...]
Small Business Flight School launches TODAY! Join now at SmallBusinessFlightSchool.com. If you want to implement a plan to double your revenue, this is your moment! Sure, you could keep doing what you’re doing and hopefully grow your revenue at a decent pace. OR… you could join Small Business Flight School where we’ll[...]
Small Business Flight School launches in one week! Join waitlist to get an exclusive discount during launch week at SmallBusinessFlightSchool.com. Small Business Flight School is an elite, 6-month program for small business owners who want to double their revenue. When you join Flight School, you get… 💥 Access to our 6-month video training[...]
Most people think that humans fall into one of two categories: you’re either self-disciplined or you’re lazy. But that’s not how humans operate. Even if you’re extremely disciplined in one area of your life, another area of your life might be a mess. For example, you might be incredibly self-disciplined when it comes to working[...]
Don’t need to feel trapped in the day-to-day of growing your small business. Order "How to Grow Your Small Business" and get the 6-step plan proven to help grow your business taking it to the next level. Order "How to Grow Your Small Business" at GrowYourSmallBusiness.com/Podcast today and get the Making Your First Million[...]
Attention small business owners, do you want to take your business to the next level? Well, we have great news for you! Donald Miller's new book "How to Grow Your Small Business" is now available, and it's jam-packed with practical tips and strategies that will help your business thrive. And if you order the[...]
Attention small business owners, do you want to take your business to the next level? Well, we have great news for you! Donald Miller's new book "How to Grow Your Small Business" is now available, and it's jam-packed with practical tips and strategies that will help your business thrive. And if you order the[...]
Great news for all small business owners out there! "How to Grow Your Small Business" is now available and it's filled with practical tips and strategies to help you take your business to the next level. To celebrate our launch, we're offering an exclusive bonus just for our early bird customers. Order your copy[...]
Great news for all small business owners out there! "How to Grow Your Small Business" is now available and it's filled with practical tips and strategies to help you take your business to the next level. To celebrate our launch, we're offering an exclusive bonus just for our early bird customers. Order your copy[...]
Are you ready to take your small business to the next level? Don't miss our upcoming Business Growth Bootcamp, featuring world-renowned marketers and business leaders: Donald Miller, Dr. J.J. Peterson, and special guest Amy Porterfield! This 3-hour livestream event on April 4, 2023, will be jam-packed with actionable insights to help you grow your business[...]
To celebrate the arrival of our new book, How to Grow Your Small Business, we’re hosting our first ever Business Growth Bootcamp on April 4, 2023. In this livestream event, you’ll get 3 action-packed hours of advice from some of the world’s top marketers and business leaders: Donald Miller, Dr. J.J. Peterson, and special guest[...]
What if you could grow your small business on autopilot? Our new tool will show you how! Access our free PDF compiling all parts of the plane– the steps you need to grow your small business–into one place so you can install a business growth plan that leads to higher revenue, less chaos, and more[...]
What if you could grow your small business on autopilot? Our new tool will show you how! Access our free PDF compiling all parts of the plane– the steps you need to grow your small business–into one place so you can install a business growth plan that leads to higher revenue, less chaos, and more[...]
What if you could grow your small business on autopilot? Our new tool will show you how! Access our free PDF compiling all parts of the plane– the steps you need to grow your small business–into one place so you can install a business growth plan that leads to higher revenue, less chaos, and more[...]
One of the hardest parts of building a business is hiring the right people. This becomes even more challenging when you’re looking to hire a second in command. You need someone you can trust on a deep level and someone who has the right skills set for the job. If you make the wrong hire[...]
Concerns about the economy are on the rise as the U.S. hit the debt limit last Thursday. If the “extraordinary measures” taken by the Treasury Department aren’t enough, it could create a financial nightmare for many Americans – including small business owners. How can you prepare your small business for the looming economic downturn? [...]
What if you could look back on 2023 and say that it was the best, most fun, and rewarding year you’ve ever had? For many of us, our life looks almost the same year after year. No big goals reached, no bucket list items crossed off, and nothing to make the year particularly memorable. If[...]
If you feel like you’ve been trying to achieve “work-life balance” for years and never experiencing it, you’re not alone. Most business leaders have a hard time shutting off work and finding time to focus on other things like time with family, health and fitness, and personal hobbies. But if you constantly live with unhealthy[...]
Is your highest business expense people’s salaries? If so, managing people and productivity is vital to your company’s ability to scale. If you want to make your business operationally effective, there are only two options: you either have to decrease the cost of your labor or make your labor more productive. But how can you[...]
Continue to position your marketing and messaging for success heading in the new year with Part 2 of our Marketing Mixtape. In this bonus episode, J.J. and April continue calling out the best marketing takeaways from this year to help you get even more clarity and inspiration going into 2023! Help the Marketing Made Simple[...]
Running a business can be exhausting and complex. As a business owner, you have to think about every aspect of your business including sales, finances, marketing, product development, and so much more! If you don’t take a step back every now and then to look at the big picture, you can get so lost in[...]
If you’re feeling overwhelmed closing out 2022, you’re not alone! Many business owners and marketers feel the weight of incomplete projects, initiatives that never got started, and stress from trying to keep up with the ever-changing landscape of digital marketing. To make matters worse, you’re not even sure what to prioritize for 2023. Instead[...]
If your business didn’t make as much money as you thought it would in 2022, it’s time to perform a profitability audit. Instead of dumping more money into sales and marketing and hoping for better results, you need to take some time to evaluate the foundation of your business: the profitability of your products or[...]
No one wants to listen to a boring presentation – and no one wants to be a boring presenter! Yet so many presentations are either uninspiring or completely self-centered. If you fall into either of those ditches, your audience will tune you out and your message won’t get heard. In today’s coaching conversation, Donald[...]
It’s exciting when your business reaches max capacity, but scaling your operation can be challenging. You have to continue to produce at high volume while figuring out how to build infrastructure to produce more. It can feel like a catch-22 for a busy entrepreneur. To make matters worse, you know you’re missing out on a[...]
Are you frustrated with slow growth even though you have a service you know will help your customers? It’s frustrating when your business doesn’t take off, but it’s even more frustrating when you don’t know what you’re doing wrong! If you don’t figure out what’s holding your business back, your business won’t survive long enough[...]
If you’re looking to grow your business FAST, you might be surprised to learn that email marketing is one of the best ways to do that. But there’s a big problem: Most small business owners think they don’t have the time or expertise it takes to write marketing emails. In today’s episode, we’re busting that[...]
More often than not, small businesses need more money than their businesses are bringing in order to grow and scale. There are options like private equity, venture capital and loans that can help you take the next step. But how do you decide if bringing on an investor is best for your business? In[...]
Do you have customers and a great product but aren’t seeing an increase in cash flow? You might be tempted to create a new product – which might be a good move. But before you do that, you should consider how you can make more money with what you already have! Sometimes, all you need[...]
Tune in for this special Halloween “whodunnit” murder mystery episode! Like so many small businesses, Penelope Featherbottom’s business has died. The doors have closed and all that’s left is the carnage of what used to be a thriving soap business. When Business Detective Dr. J.J. Peterson (host of the Marketing Made Simple Podcast) arrives on[...]
If you’ve ever thought that hospitality is only for… well, the hospitality industry… think again! Your customers are craving human connection more than ever – whether they’re staying in a hotel or buying a pair of socks. And genuine acts of hospitality don’t have to be extravagant or break the bank to have an impact.[...]
If you have a great line of products but don’t optimize, price and package them strategically, you are leaving money on the table. The truth is, 10% of your customers are willing to pay you 10 times more money if you had the right product or package for them. Every company should think through having[...]
Do you have a great product that people need, but for some reason people aren’t buying it? This is a common problem when you’re just starting out or launching a new product. When customers are confused about the problem your product solves or it sounds too complicated to buy or use, they won’t be motivated[...]
Are you tired of losing sales because you’re fumbling over your words? Your customers deserve to know about your product and services – but unless you know how to communicate the value you offer, people won’t buy from you. Instead of losing sales and feeling tongue-tied, you can learn 6 strategic talking points that will[...]
If you’re like most people, you hate being sold to – and you don’t enjoy selling to others, either! But as a small business owner, you have to sell to survive. Selling your products or services shouldn’t feel slimy or nerve-wracking. When you learn our storytelling framework for sales, you can stop pushing products and[...]
Are you struggling to find confidence and step out of your comfort zone at work when it comes to growing as a leader and asking for what you want? Today's guest will show you how! In this episode, Donald Miller talks with Karen Laos, author of the book Trust Your Own Voice and host of[...]
Are you a leader or executive in your company? If so, you’re one of the biggest expenses in your business. You’re also one of the most sought-after people in your company. This creates a problem: you need to use your time extremely wisely, but you’re constantly being pulled in multiple directions. If you don’t learn[...]
Are you struggling to adapt to a recent change in your life or business? No matter what your personality type, research shows that people move through 4 stages when a massive disruption occurs: 1) Panic 2) Adaptation 3) New Normal 4) An “I wouldn’t go back” moment where you no longer wish for the old[...]
If you started a company, you probably have the personality of an entrepreneur. Which means you don’t like running day-to-day operations! Visionaries are at their best when they can dream up ideas and launch new initiatives – not when they are bogged down in the details of running an operation. It makes sense for entrepreneurs[...]
Are you looking to scale your startup? If you’re like most entrepreneurs, you have two major obstacles to growth: limited time and how to best differentiate your product in the marketplace. In today’s episode, Donald Miller coaches Anna Belle and Lila Mae Skidmore, owners and founders of Granola’d, a company selling gluten-free granola, through how[...]
Did you know that your brain spends 30% of its time daydreaming? But not when your mind is engaged in a story. When you’re emotionally connected to the plot points of a story, your brain focuses fully on that story. In today’s special episode, Donald Miller presents the power of story to business students at[...]
Entrepreneurs are wired to constantly come up with new ideas. But sometimes creative juices can cause your business to get pulled in multiple directions, making you a jack of all trades and a master of none. Even worse, it kills your company’s potential to hone in on the products and services that actually boost revenue.[...]
Having trouble being seen as an authority in your niche? No matter what you’re selling, if you don’t position your products correctly, you’ll lose credibility and stunt the growth of your business. To own market share, you’re going to have to do one thing extremely well: be known for solving a very specific problem –[...]
The economy has many business owners on edge. How can you recession-proof your company? One key way is to make sure your marketing is strong and effective. The right marketing strategy has the power to make your business thrive and grow, even in an economic downturn. In today’s episode, Donald Miller shares some marketing[...]
What if you had recurring revenue that covered most (if not all) of your monthly expenses? Anything on top of that would be pure profit. If your business is seasonal or has a highly fluctuating monthly cash flow, a subscription model could help you stabilize your revenue stream and cover your monthly overhead. In[...]
When you have extra money in the bank, you should reinvest it in your company. But how do you know where to invest when there are many areas that need attention? Instead of sitting on your profit with uncertainty or putting money in the wrong places, you want to pour cash in strategic growth areas.[...]
Is your business stuck making the same revenue as last year? No matter what industry you’re in, expanding or changing a product or service could be the boost you need. A strategic pivot can help you tap into a new area of the market and ignite the growth you’ve been looking for. In today’s[...]
Many business owners find their personalities are tightly bound to their company's marketing, especially thanks to social media. On one hand, this can allow your customers to feel a connection to you and your brand. However, it also can act as an open invitation to for people to criticize you and, at times, even your[...]
What would you do if your boss gave you the opportunity to buy the company? It's a huge decision, and hard to know where to even begin evaluating if it's a good investment for you. Today's episode will give you the key questions to ask and things to look out for so you enter negotiations[...]
As a consultant, customers are paying for your expertise. The problem is how can you scale if your business model limits your services to one-on-one interactions? You could charge more but that's only a temporary fix. What's the long term approach you should take? In today's coaching conversation, Donald Miller talks with Alexis Alvarez,[...]
You've heard us say it over and over again: your marketing should invite your customers into a story where they are the hero. And this means focusing on their story instead of telling your own. But we're going to let you in on a secret today. There actually is there a way you can tell[...]
When it comes to growing your business, it's easy to fill up a list with potential great ideas. What's hard is deciding which ones to implement and when, especially if you only have the time and money to go with one. In this episode, Donald Miller walks Jeff Stoner, co-owner of My Mickey Vacation[...]
One of the questions we get asked the most at Business Made Simple is "Can you apply these frameworks to help grow nonprofits?" The simple answer: YES! And in today's episode, Donald Miller will show you how as he coaches Breanna Owen of Beza Threads, a nonprofit selling handcrafted leather goods to fight human trafficking[...]
Starting and growing a business can't happen in a vacuum. You need supporting players to help foster your dream into a reality. But what happens when the people you brought on to grow your company decide they want to leave? Even more importantly, how can you manage their exit so it's smooth and constructive? [...]
Your website is the front door to your business, and you only have a few seconds to win over a customer before they either engage with your brand or move on. That's why it's crucial that your website is clear and simply explains how you will help your potential customer solve a problem to make[...]
As a business owner, starting a business from nothing can feel like solving an impossible mystery. But with the right frameworks and insight you can remove that mystery to create a business not only survives, but thrives. Today we've brought on special guest and online marketing expert Amy Porterfield, host of the Online Marketing Made[...]
Many artists don't believe they're competent at business or feel thinking about their art as a business might cheapen it. But whether you're an author, painter, musician or produce any other type of creative work, without steady cash flow, it's nearly impossible to get your work in front of the world. It's only when you[...]
You started your business to follow your passion, to fill a need or even to accomplish a mission. But exactly how can you inspire customers to buy into that mission and buy your products? In today's coaching conversation, Donald Miller talks with Tara Hurster, founder of the TARA Clinic in Sydney, Australia. Her mission[...]
As a leader it's easy to feel the pressure of needing to make every decision. It's also easy to fall into the trap of dismissing other people's ideas thinking your way is best. In fact, leaders who lead by force not only erode confidence within their company but can ultimately push it to failure. So[...]
The pandemic shifted business in a huge way. As things start to return back to normal, many businesses are stuck trying to get back to where they were pre-pandemic or even trying to figure out what a new normal looks like. In today's coaching conversation, Donald Miller talks with David Bron, owner of Praxis[...]
When it comes to future-casting, business leaders often try to think of the next big product they can create or service they can offer. But what if your next opportunity to bring in more revenue is actually right in front of you? If you want to keep your costs low, profits high, and avoid overworking[...]
Last week's conversation was all about honing in on the problem you solve for customers because when your product is the solution to a problem, its value doubles immediately. But what if you're focusing on the wrong problem? In this coaching conversation, Donald Miller talks with Adam Jones, a comedic stage hypnotist, about how[...]
Do you think of your product or your business as a solution to a problem? If your product is the solution to a problem, your product's value doubles immediately. But if you're in a crowded market, how do you set yourself apart and get more customers? In this coaching conversation, Donald Miller talks with[...]
So many small businesses feel stuck when it comes to their revenue. Year after year they keep making the same amount, and no matter what they try, it doesn't seem to grow. How do you break out of a revenue rut? In this episode, Donald Miller talks with balloon artist Natalie Teabo, owner of[...]
Your business needs highly trained individuals to serve your clients well. But hiring top talent is expensive, and businesses often wonder how they can pay well and still keep the business afloat, especially when they have looming overhead expenses as well. In this episode, Donald Miller talks with Michael Remole, CEO and Founder of[...]
As a soloprenuer, you are used to doing everything yourself. But as a team of one there's only so much you can do to scale your business. So when it comes to growth, how do you create a strategy for expanding your team that doesn't inflate your overhead, grows your revenue, and utilizes your time[...]
As a leader, you’re committed to making a difference, leaving a mark, and making the world a better place. But when it comes to moving things forward, does it often seem like you’re fighting an uphill battle against broken systems, impossible demands, and unreasonable people? In this episode, Donald Miller talks with Tim Arnold,[...]
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own[...]
When it comes to selling your products, they need to be in demand and profitable. But what about if you are the product? How can you strategize and build a personal brand that is both in demand and profitable? In this episode, Donald Miller coaches Shanera Williamson, founder and podcast host of Brown Mama[...]
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own[...]
Customers are buying your product. They're loving it. ... Then what? As a business, is your job done now? We'll go ahead and give you the answer. If you're not equipping your customers to share about your products after they buy, you're leaving a ton of money on the table. In this episode, Donald[...]
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own[...]
Success as a business owner can feel like a double edged sword. You are accomplishing your dream and growing a business you're passionate about, but you're also doing so much, feeling constantly overwhelmed by the weight of making sure everything runs as it should. Today's coaching guest finds herself here. Renee Thompson is the[...]
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own[...]
It's inevitable; even the most successful businesses eventually hit a plateau. So how do you avoid losing the momentum that grew your business from the ground up? Today's coaching guest, Gabe Helguera finds himself here. Gabe is the founder and CEO of Drum Beats Online, a subscription-based platform helping drummers level-up their skills. In[...]
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own[...]
Do you have life experiences that feel too valuable not to share with the world? Or have you figured something out in you business you know other business owners struggle with? Writing a book is great way to not only share your valuable story, but also give your business an extra dose of fuel. While[...]
When it comes to your own personal story and experiencing a meaningful life, do you feel like things are coming up short? Even if you have a packed schedule, you might still wake up feeling restless, bored or even hopeless. Know that you are not alone. Too many people have lost interest in their own[...]
For some business owners, the mission behind the business is what truly drives them, and at the end of the day, means more to them than making a profit. However, as a business, you have to make money to stay operational and actually sustain the mission. So how do you do both successfully? First, you[...]
Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an[...]
2021 was quite the ride, especially for businesses, and we’re honored you took the journey with us! Before we say goodbye to 2021, let’s look back on some of the most valuable and insightful moments from this year. First, we return to episode one, where you learned how to build your business like an[...]
Most of us are bored with the story we’re living. We’ve lost interest in our own lives, and as a result, we spend our days feeling anxious, restless or just flat out hopeless. But what if you stopped trusting fate to write the story of your life and started living like a character in an[...]
When it comes time to expand and grow, companies often rush to create new products that inflate their overhead. But in order to stay in business, doubling your costs means you must also double your profits. If you don't it could send everything into a tailspin. Think of it this way: if your business is[...]
After a customer purchases a product from you, what's next for them? You could call it a day and let that customer drop off. Or you could create a path for them to discover their next purchase from you. Creating a product funnel and guiding your customers through it is a key way to turn[...]
Let's start with the bad news. If you're attempting to target anyone and everyone as a potential customer, your business will never be known for anything. But here's the good news! When you nail down exactly who your customer is and become super specific in telling them exactly what problem you can solve for them,[...]
You may take pride in wearing your heart on your sleeve when interacting with your team, feeling it comes across as transparent and honest. The trouble is even though you may have the best intentions, your impact could be leaving team members feeling judged or dismissed. And, even more troubling, it could be holding you[...]
Solopreneur- we applaud you. You’ve worked hard, started a business, and grown it to where it is today. Now you’re ready to take the next step! ... Except you’re stuck. And because you alone continue to act as the “secret sauce” powering everything inside your business, you never see the light of day. To take the[...]
Over the last year, podcasts have exploded in popularity, becoming a powerful marketing tool. Podcasts are a great way to engage with and build your customer base, but starting one can seem like a huge undertaking. That's exactly why we invited Hala Taha, host of the Young and Profiting podcast and founder of YAP media,[...]
You know your business is supposed to be on social media, right? So you keep showing up there, posting randomly, spending time and money trying to connect with customers. But if you’re honest, all of your social media efforts don't seem to be leading to more customers or more revenue. It doesn’t have to[...]
How can you build your business when you have nothing? Nothing in the bank, nothing left in your fuel tank and nothing much to work with. Believe it or not, there’s a way. That’s why we invited Mignon Francois, founder and CEO of The Cupcake Collection, to share her story of how she started a[...]
With the holidays just around the corner, is your business ready to make the most of it? In this week’s conversation, Joshua DuBois, co-founder and CEO of Gauge.ai, returns, packing a powerful punch with his top three predictions for quarter 4. He’ll coach you on how to best position your business so it’s ready to[...]
Are your employees always busy, but your business still doesn’t seem to move forward? Do you feel like you’re always stuck micromanaging? Without a management and execution system, this is the arena you can expect to play in. But if you want employees who are focused, productive, and happy in their jobs, then today’s conversation[...]
Creating and nurturing customer relationships is key to growing your business. You must know where they are in their journey to buying your product so you can easily guide them to the sale. But managing it all can be overwhelming and exhausting which is exactly why you need a Customer Relationship Management (CRM) system. Speaking[...]
Growing your business can feel like a constant and overwhelming guessing game. That's exactly what this week's guest, Sheri Rowney, owner of Harmonized Brain Center, was facing when she came to us for help. Sheri is a brilliant business owner with a great business model, but like many of you, she's hit a roadblock when[...]
Over 95% of Americans are considering quitting their jobs right now. Are you one of them? This week, we’re continuing our deep dive into how you can escape feeling redlined at work and follow your true passion instead. We talk with Cathy Heller, host of the Don’t Keep Your Day Job podcast, who coaches[...]
Close to 11 million people, almost 10% of the U.S. workforce, have recently quit their jobs in search for greater purpose. Some have coined this moment the "Great Resignation". If you're one of those people, feeling stuck in a job and going through the motions, then you need to listen to today's conversation with Tanya[...]
Some the biggest challenges you face growing your business are finding the right talent and managing to pay your people without overhead getting too high. That's why you need an internship program. And we don't mean some stereotypical program where college students complete mindless tasks. In today's conversation with expert Hala Taha, host of the[...]
Want to beat the competition every time, without having the lowest price in the market? First, make it unbelievably easy to buy from you. Second, surprise and delight customers by taking the extra step to show them you care. In this episode, Don is joined by Scott Jeffrey Miller, author of Marketing Mess to Brand[...]
Some believe being a strong leader means having all the answers and ruling with an iron fist. But unfortunately for them, they don't last long. It's only when you lead with empathy and compromise that you build trust and buy-in within your organization. In this episode we talk with former Tennessee governor Bill Haslam, author[...]
Hard work is irrelevant. Be radically honest. And never, ever try to please your boss. Would you believe these are the rules Netflix has lived by to reach their stratospheric level of growth and success? Well, in this week’s conversation with special guest Erin Meyer, co-author of No Rules Rules: Netflix and the Culture of[...]
Never assume people will understand how your brand can change their lives. You need to clearly tell your customer how buying your product will end in their success. This is best way to offer them what they want most: a happy ending to their story where they become the hero! This week, J.J. and April[...]
Hiring and managing top talent to grow your business can be overwhelming. Without a clear process to thoroughly qualify potential hires, you could find yourself on-boarding your uncle’s best friend’s cousin as your new sales director solely based on the fact that “they sold stuff at a job they had in college one time”. Not[...]
A story lives and dies based on one question: Will the hero succeed or will they fail? This is also true for your marketing. You need to tell your customer what’s at stake if they don’t buy your product. Without clearly showing that failure, your customer has no motivation to make a purchase. This[...]
When running a growing team, developing your employees is no small feat. Today’s conversation with Tennessee Governor Bill Lee offers guidance and a solid example of how you can educate and strengthen your workforce to position your business for massive growth! -- At Business Made Simple we help you understand what’s wrong with[...]
In a story, a character never takes action on their own. They need to be challenged. The same is true for your customer! As the guide in your customer’s story, you must let them know what’s at stake if they don’t buy your product then clearly call them to action by asking for a commitment[...]
When one of your team members decides to leave your company, even for the best reasons, it is crucial to conduct a great exit interview. Without one you are missing an opportunity to collect valuable feedback for improving how you hire and retain top talent. Today Don, J.J. and Koula discuss exactly what’s needed in[...]
You should always begin your customer's story by identifying what they want then define their problem to spark interest in how you can help them overcome that problem. Next, reveal yourself as their guide by expressing empathy and demonstrating authority. Now is the time to ask your customer for a commitment to buy your product[...]
We live in a time filled with conflict and uncertainty, feeling like we're stuck watching from the sidelines ready to give up. But even as we are constantly bombarded by our news and social feeds, there are proven steps you can follow allowing you to plant the seeds of transformation to create change within your[...]
Many businesses feel like they have something to prove and position themselves as the hero in their story. But customers aren't looking for another hero, they're looking for a guide! When you position yourself as the guide, showing customers exactly how your product can fix their problems and transform them into the hero, you're destined[...]
The character of your business is a critical driver of sustained success. Without character, there is no trust. So if your customers are reluctant to commit to buying your products or your team members are constantly at odds, you definitely need to listen to this episode! We're joined by Frank Calderoni, CEO of Anaplan (a[...]
Can you name the specific problem your business solves for your customers? Identifying your customers' problem deepens their interest in the story you invite them in and shows you truly understand them. It’s the “hook” of your story, but without it, your customers have no reason to engage with your brand causing your story to[...]
Sometimes it can feel like you’re constantly stuck in the same soul-sucking routine day after day, like a hamster in a wheel. And even if it's not draining all your energy, it can still be mentally exhausting. That is exactly why we invited David Eagleman to the podcast! David is a neuroscientist and best-selling author[...]
As a brand, you must define what your customer wants. As soon as you define that, a story question forms in their mind: Can this brand really help me get what I want? Without this, the customer has very little interest in the story. This week, J.J. and April guide you through the Character[...]
Have a minute? If you're like most business leaders today, the answer is probably no. But you need open windows of time during the day in order to thrive, especially if you're growing a business. On this episode special guest Juliet Funt, author of A Minute To Think, shows you how to find moments of[...]
In every great story, the main character goes on a journey and by the end she transforms from zero to hero. This is called identity transformation. The same is true for your marketing. When you participate in your customer's identity transformation you are going to win! This week J.J. and April unpack the first part[...]
Running a business, you constantly run into challenges that need creative solutions. But what happens when you've hit a creative rut and time is ticking? This episode's special guest Josh Linkner, author of Big Little Breakthroughs, shows you exactly how to reclaim your creativity using five brainstorming techniques to help solve your trickiest problems and[...]
Does your company have a clear message? If not, it could be costing you thousands or more! That's exactly why we've invited Donald Miller, author of Building a StoryBrand and Marketing Made Simple, as our first guest. Don will guide you through the StoryBrand framework which has already helped thousands of businesses clarify their message[...]
The post-COVID spending boom is coming! Is your business positioned to get the most out of it? Joshua DuBois, co-founder and CEO of Gauge.ai, returns to the podcast giving his top three predictions on exactly what you need do to get ahead of the game this upcoming quarter. -- Find out more about[...]
Showing your customer exactly how your product can transform their life is essential if you want your business to win! It's called identity transformation and in an upcoming episode of Marketing Made Simple, you'll learn what language to use in your messaging to engage your customer's identity transformation by inviting them into a beautiful story.[...]
We tend to equate success with working hard and think anything worth getting is worth working for, no matter the cost. But once we reach the level success we've dreamt about, we’re too burnt out to even enjoy it. Does this resonate with you? If so, pause and listen to today's conversation with Greg McKeown,[...]
If your company does not have a clear message, it could be costing you thousands if not more! But don't worry because our brand new Marketing Made Simple podcast is here for you and here's a teaser of our very first episode with special guest Donald Miller, author of Building a StoryBrand, Marketing Made Simple[...]
Are you feeling helpless or stuck in perpetual chaos emerging into the post-COVID landscape? Today's guest, Carey Lohrenz, author of Span of Control, offers a solution. As the first female F-14 Tomcat Fighter Pilot in the U.S. Navy, Carey has been there and breaks down exactly how you can overcome that helpless feeling to navigate[...]
Have you been trying to start up a business but keep dragging your heals overthinking every detail? If so, you need to listen to this episode! Special guest, Ellen Bennett, author of Dream First, Details Later and Founder/CEO of Hedley & Bennett, shares how she grew a $300 apron start-up into a multimillion dollar company.[...]
This week we're asking the question, "What would happen if you shift the need to control to a need to empower?" Special guests Charles Koch and Brian Hooks, co-authors of Believe In People: Bottom Up Solutions for a Top Down World, give you their answer in this captivating conversation. They explain how an obsession with[...]
Special guest, Ryan Deiss, digital marketing expert and CEO of Digital Marketer, is back to continue guiding you step-by-step through a digital marketing strategy that will help your business scale and make you more money. -- Find out more about Ryan Deiss at DigitalMarketer.com Start on your path to becoming a Business Made Simple[...]
These days your business needs an effective digital marketing strategy not only to keep up with the competition but in order for it to fly far and fast. Without one, you could be headed for a crash landing! But don't worry—we’ve got you covered because over the next two episodes special guest, Ryan Deiss, digital[...]
Most people think success is a solo endeavor – you have to do it alone and there's no one else who can help you get there. But the reality is that we are surrounded by resources and people who can support us in our journey toward success. This week's guest, Leah Glover Hayes, host of[...]
The failure rate for startups is 90%. That means 9 out of 10 businesses will fail! It doesn’t have to be this way though. If you know the patterns causing these failures and avoid them, your chances for success increase dramatically. This week's guest, Tom Eisenmann, Professor of Business Administration at Harvard Business School and[...]
No matter what your role is within your business, there will be a time when you need to step in and take over something somebody else has built. Not knowing how to manage that transition could put you in a nose dive toward disaster. So how can you successfully lead something you didn’t start? This[...]
You know you have a story to tell but struggle how to even begin telling it. Where should you start? Is it captivating? Who really wants to hear your story? It's overwhelming. That's why we’re answering the question, “How and why should you write your story?” We're joined by special guest Allison Fallon, author of[...]
The post-COVID wave: most of us are thinking about it but few of us feel prepared for it. What's going to happen to our businesses? How will consumer behavior change? What exactly is this "new normal?" These are the exact questions we are answering this week. Joshua DuBois, founder of Gauge.ai, a market research firm[...]
On this week’s episode we’re answering the question, “Is it possible to grow your business working only six hour days?” Michael Hyatt, co-author of the new book “Win At Work & Succeed At Life,” is convinced you can. You'll hear why as he shares his insight into how fewer, more focused hours can lead to[...]
It feels like just about everyone is trying to "build their online platform" these days. But only the people who do it right are the ones that reap the benefits. And yes -- there is a "right" way to do it. On this week's episode, John Lee Dumas, author of the book "The Common Path[...]
This week we’re answering the question: How can non-profits who want to fundraise less, raise more money and build a community of monthly givers? Special guest, Vik Harrison of Charity: Water, an organization that to date has delivered clean and safe drinking water to over 10 million people across the globe, gives you the answer![...]
You’re negotiating all the time without even knowing it. And that’s a problem, because your success in life depends on how well you can negotiate. That's why in this week's episode we're teaching you the six things every great negotiator does to create more win/win outcomes in work and in life. Don also talks with[...]
This week Martin Lindstrøm, author of The Ministry of Common Sense and expert at helping businesses around the world unleash their common sense, joins Don, Koula and J.J. Martin shows how to embrace empathy and unlock pure common sense to help grow your business and make you more money! -- Find out more[...]
Run out of cash and your business will crash! That's why in this final episode of our seven-part series, How Your Business is an Airplane, we explain exactly how to manage your finances, giving you a plan to keep your business fueled with cash. Don also talks with finance guru, Mike Michalowicz, who shows you[...]
A coke machine in the break room or a food truck party for your staff might sound like a fun idea. But the reality is – that’s overhead, and it’s slowing your business down (and costing you money). In part six of our seven-part series, How Your Business is an Airplane, we’re focusing on overhead.[...]
There’s a myth that says it takes dozens of bad product ideas to uncover one good one. The problem is, that means you’re sending revenue down the drain. In part five of our seven part series, How Your Business is an Airplane, we’re focusing on the wings of the airplane – or your product. You[...]
If you’re running your own business then you know selling your product can be a challenge. Whether it's finding leads, crafting the perfect pitch or dealing with crippling self doubt, you need to sell your product to stay in business. We're taking a slight detour from our 7-Part Series, How Your Business Is Like An[...]
You’ve got no shortage of customers in your pipeline, but getting them to sign on the dotted line? That’s a completely different story. In Part Four of our series, How Your Business is an Airplane, we’re focusing on the Left Engine – Sales. You don’t have to go full-on used car salesman to get your[...]
Here’s the sad reality: countless businesses close their doors every day. It’s not always for the same reason, and sometimes, the problems in a business totally sneak up on you. In Part Three of our series, How Your Business is an Airplane, we’re focusing on the Right Engine (aka - great marketing). Getting this essential[...]
What if leadership wasn’t about rallying your team around a mission or being liked? What if great leadership meant mastering seven core competencies that actually drive your team forward? In Part Two of our series, How Your Business is an Airplane, we’re focusing on The Cockpit. Don, Koula, and JJ break down each of these[...]
In this inaugural episode of the Business Made Simple podcast, our hosts, Donald Miller, Dr. J.J. Peterson and Koula Callahan explain how a business really works and debate whether or not your college degree was worth the investment. ... Want to become a Business Made Simple Certified Coach? Apply now at CertifiedBusinessCoach.com [...]
Well, friends, we did it! We’ve wrapped on yet another year of the Building a StoryBrand Podcast. And you know what that means: it’s time for the annual “Best of” episode. On this year’s episode, we’ve pulled together some of the best nuggets of wisdom from guests like Adrienne Bankert, Matthew McConnaughey, and even our[...]
There is no doubt we’re all craving a return to normalcy. But is getting back to the way things were what your customers actually want? Joshua DuBois, market research expert and CEO of Gague.ai, gives Don some surprising insight. Peeking into his “crystal ball”, Joshua predicts how trends will change so you and your business[...]
There are specific qualities that highest paid people possess. I don’t mean integrity or honesty or kindness — those are characteristics you have to have in order to be a decent human. I’m talking about tangible character traits that make you a value-driven professional. Traits like understanding how to receive feedback, de-escalating drama and prioritizing[...]
Have you ever found yourself feeling a bit...meh.. about your career trajectory? You’re proud of what you’ve accomplished, and you should be. But you just can’t shake the fact that you feel unfulfilled and that there's got to be more to life... It wasn’t too long ago when Good Morning America news anchor, Paula Faris,[...]
Many artists think sheer talent and creativity are all they need to turn their art into a lucrative business. Sadly, here’s what usually ends up happening: they realize talent alone isn’t going to cut it so they resort to being a “starving artist” and never really achieve the type of success they once dreamt possible.[...]
In a candid moment from his back porch, Don shares a few ways you can break through the noise at the dinner table this Thanksgiving and focus on what really matters--sharing love and connection with friends and family. Have a safe and happy Thanksgiving!
Fate is a terrible writer -- and it shouldn’t be the one in the driver’s seat of your life. But there has to be a balance between fate and control, right? Matthew McConaughey’s take on this topic is an inspiring one, and in this week’s interview, he talks about how fate works together with self-determination[...]
We all want to live a meaningful life, but if we’re honest, we’ve been letting fate author our story for way too long. A meaningful life doesn’t happen when we let fate write it for us. A meaningful life happens when we create and follow a life plan that gives us a clear direction and[...]
Most people think there are those who are “just born” creative, and those who just aren’t. Seth Godin would disagree. He believes that creativity, like riding a bike, is a skill everyone can learn and develop over time. It’s an important skill, too, and if we don’t develop practices that keep us creative, we could[...]
Your business can’t always be booming. So what do you do when it feels like everything is slowing down? If you’re like most people, you’ll probably panic -- but Lee LeFever would challenge you not to. Lee decided he was going to embrace the slow down and learn how to gain success even if he[...]
When COVID-19 hit, everyone scrambled to pivot their businesses. And our friends at the Canlis restaurant in Seattle were no exception. They took their fine-dining restaurant and made it a burger joint, and a crab shack, and oh yeah ... a drive-in movie theatre?! So when we got the chance to talk to them about[...]
The beginning of the pandemic felt like being chased by a tiger. For a lot of us, this is the first time we’re getting to slow down and catch our breath. This week, Daniel Harkavy stops by to share why it’s important to spend time really reflecting on your wins and losses from this season.[...]
If you’ve ever tried to wrangle a screaming preschooler into a car, you know what the worst days of leading a team feel like. Managing a team and parenting a small child can sometimes feel … a little too similar. But Hal Runkel doesn’t think that’s such a bad thing. This bestselling author of books[...]
How many times have you been told to leave your emotions at the door? Probably too many to count. But when you’re sitting at your desk with chest pains or feel your ears ringing after a frustrating meeting -- that feels pretty impossible. Miles Adcox flips the script when it comes to emotions in the[...]
You want recurring revenue for your business. The thing is — you just aren’t sure if you have what it takes to create something people will actually buy. It stinks, but subscription services can sink your business — fast. So if you’re going to do this, you need to do it right. Robbie Kellman Baxter[...]
You have great ideas that have the power to transform your business. But it’s hard to get people to pay attention. What you need is a proven framework that makes any communication campaign a success and gets buy-in from your entire team. And that’s exactly what you’ll get in our newest Business Made Simple University[...]
Building a profitable business takes a lot of hard work. But when you boil it down -- there are two characteristics every profitable business leader has in common. On today’s episode, StoryBrand Certified Guide Sherman Merricks is sharing why these two characteristics have the power to make or break your business. Plus, Don and Sherman[...]
If you’ve ever tried to convince someone your position is right, you know it can feel like talking to a brick wall. But what if you were just going about persuasion in the wrong way? The truth is—most people aren’t convinced by some compelling set of facts. Most people change their minds because of their[...]
Life is busy. Between email notifications, calendar reminders, and your wandering mind, it’s easy to let distractions rule the day. But what if staying focused and being productive didn’t have to be so hard? Nir Eyal, author of Indistractable, has cracked the code on staying focused. In this episode, he’s breaking down how to control[...]
You’ve worked hard to grow your business, so you want to make sure that every little thing is done right. But what if there were parts that would be more successful if you let someone else take the wheel for a change? London Business School professor, Gary Hamel, is sharing why top-down micromanagement structures are[...]
We have two options when we’re faced with a problem. We can either resolve it and walk away or figure out why it’s happening in the first place. It’s tempting to just solve problems as they come up, but bestselling author and speaker Dan Heath thinks there’s a better way. On today’s episode, he’s sharing[...]
When you know your product or service will make your customer’s life better and you have the confidence to back it up, your business strategy is foolproof. But most of us walk around giving wimpy pitches instead because we’re afraid of sounding arrogant. Today’s guest, Nicole Walters, shows you why that’s costing you money. There’s[...]
Tiffani Bova is an executive at Salesforce and the author of Growth IQ. Her strategies have helped companies like Amazon, Microsoft, and IBM take their business to the next level. When it comes to scaling your business, it can be hard to know where to start. But the path to success is not as daunting[...]
The most well-recognized thought leaders have one thing in common: an irresistible personal brand. But for those of us without a platform, it’s hard to know where to start. Rory Vaden, author of Take the Stairs, has worked with countless influencers to develop brands people gravitate towards and love. In today’s episode, he shares the[...]
Great leaders have a superpower that helps them stay centered while the world spins around them. They know how to be still. On today’s episode Ryan Holiday, author of Stillness is the Key, shows you how to incorporate daily practices into your routine that help you avoid distractions and stay fully present. Our greatest insights[...]
Succeeding at work takes a high level of competency. But today’s podcast guest believes you have an even greater superpower — kindness. Adrienne Bankert, ABC News national correspondent and Emmy-award winning journalist, is sharing the philosophy behind her new book, Your Hidden Superpower. Succeeding at work doesn’t have to be exhausting — you just have[...]
Trust is the foundation for any great relationship. But have you ever thought about what role trust plays at work? Work environments without trust are both exhausting and demoralizing. And most of the time, you don’t notice how much you need trust at work until it’s no longer there. Stephen M. R. Covey is the[...]
We all set goals in life. But for many of us -- the road stops there. We make plans to buy a bigger house or take the next step in our career without ever stopping to ask what bigger dreams we might be leaving behind. Today’s guest, Bob Goff, is an expert at helping people[...]
If you’re like most businesses, you’ve probably lost more deals this year than you’d like to admit. And if you’re being honest, you actually don’t understand why that is. You’ve got a great product, clear messaging, a smooth sales process -- but time and time again you just aren’t closing the deal. Well, there’s good[...]
Giving gifts is an essential part of building relationships in business. But most business leaders only think about gifts when it’s somebody’s birthday or they’re closing a deal. And even then, they usually end up sending baskets of stale popcorn and chocolate bars wrapped in cellophane. There has to be a better way. That’s why[...]
Growing your business to $10M can be hard work -- but it doesn’t have to be. On this week’s episode, we’re talking with Curt Richardson, founder of Otterbox, about what it’s like to scale a business. He’s sharing practical tips about how he did it and the inspiration you need to keep going even when[...]
It’s not often that an author chooses to be vulnerable in a business book. But that’s exactly what co-founder of The Hollis Co., Dave Hollis decided to do. In his new book, Get Out of Your Own Way, Dave unpacks 7 lies he used to believe about leadership and how those lies affected him both[...]
If you’re like most people -- the economy might be keeping you up at night. But what if you were able to use this season as a chance to change your mindset AND make more money? Chris Guillebeau, author of The Money Tree, is explaining how to view the current economic situation as an opportunity[...]
What would it be like to release a product without any platform, customer base, or name recognition? That’s exactly where James Clear found himself when he released his book, Atomic Habits. Now, Atomic Habits is a staple on bestsellers lists with over one million copies sold. On today’s episode, James is unpacking the psychology of[...]
Right now, most business leaders finally have time to work on the things that have always bothered them about their business. But improving a business is like opening a junk drawer -- things can get overwhelming fast. Mike Michalowicz, author of Fix This Next, is sharing his guide that will help you fix your business[...]
Most people believe they fall into one of two categories when it comes to their leadership style: those who cast a vision for the company and those who get stuff done. The problem is -- a really good leader needs to do both. Bestselling author and CEO, Michael Hyatt, created a formula to help leaders[...]
What if the best leaders actually have more in common with drug addicts than anyone else? That’s exactly what Michael Brody-Waite, author of Great Leaders Live Like Drug Addicts, shares in his conversation with Don. The truth is -- drug addicts and great leaders have the same super power. And if you can harness it,[...]
After any crisis, there comes a time to rebuild. But it can be hard to know where to begin. On this episode, Joel Peterson is sharing foundational strategies for building a healthy business. He used these strategies to grow JetBlue Airways, and now you can apply them to your business. If you’ve been wondering how[...]
When the team at StoryBrand HQ realized everything was about to change, we jumped right into a plan that would help us survive these uncertain times. Now, we’re sharing that plan with you. Join Don in his conversation with Doug Keim, the President of StoryBrand, as they unpack the 6-part checklist that will help your[...]
Winston Churchill was no stranger to leading during a crisis. He led his country through World War I, World War II, an economic crisis, and much more. And he has 9 things that made him an effective leader during those times. On this week's episode, author Stephen Mansfield is unpacking Churchill’s 9 strategies for leading[...]
Don and J.J. give you three strategies to manage anxiety through the COVID-19 crisis. It’s possible for your business to survive, and even thrive, after the dust settles -- but you have to know how to manage stress in the meantime. This week's episode will show you how.
The coronavirus is disrupting careers, lifestyles, and peoples’ overall sense of calm. These are inevitably difficult times, and most business leaders are overwhelmed trying to decide what to do next. So we invited bestselling author and speaker, Jon Gordon, to the podcast to share strategies for managing stress. Even the most calm, assured people can[...]
Most business leaders have a surplus of great ideas, but get stuck at one crucial step -- implementation. When businesses don’t implement their ideas, growth becomes impossible. In today’s episode, Howard Partridge outlines ten proven principles that will help you get unstuck and actually deliver on your businesses’ best ideas.
As a business leader, you have to take risks. But for most people, taking even the smallest risk can feel terrifying. This week’s guest, Bruce Deel, has a different perspective altogether. He founded the incredible community service organization, City of Refuge, and he believes taking risks could be the key to finding your purpose. This[...]
Workplace drama is why so many employees dread Monday mornings and struggle to work as a team. And unfortunately, nobody is immune to it. But what if conflict didn’t have to be so stressful? What if it could actually lead to best-case-scenarios for everyone involved? Today’s guest, Dr. Jennifer Goldman-Wetzler, believes it can. She’s the[...]
If you run a nonprofit, you’ve probably wondered whether the StoryBrand Framework will work for you. Here’s a secret -- it totally will! But don’t just take our word for it. We’ve invited Jeremy Vallerand to the podcast to share how Rescue:Freedom International is using the StoryBrand Framework every day. It’s helped them talk about[...]
Good business coaches can make a big difference in the success of your company. But if your “coach” just roots for you from the sidelines, they might actually be more of a cheerleader than a coach. Our Executive Vice President, Doug Keim, acts as our coach at StoryBrand everyday and he’s sharing the nine areas[...]
As a StoryBrand podcast listener, you know all about creating great marketing. But do you know how to create a great brand? Crafting a brand that gets people excited is no small task. That’s why we invited Ben Weprin, mastermind behind Soho House and Graduate hotels, to share how he’s built a brand that welcomes[...]
People can’t help you if they don’t know what you need. But it’s hard to ask for help -- so you usually wind up just doing the job yourself. Dr. Wayne Baker, author of All You Have to Do Is Ask, has harnessed the power of asking for help. This episode doesn’t stop at why[...]
Have you ever wished you could just read your customers’ minds and know exactly how to sell them your product? Spoiler alert: telepathy is impossible, but today’s guest has a formula that can get you pretty close. Shelle Rose Charvet is the author of Words that Change Minds and she knows how to figure out[...]
Could your price actually become a selling point for your product? On today’s podcast, author and speaker Allan Langer shares his secret to pricing products in a way that makes them sell. It isn’t about cutting costs and running sales -- it’s about using price as a sales strategy. When you implement these five practical[...]
We don't have very many emotionally healthy leaders anymore, and the ones who are don't get the microphone. We often feel like we're being led by a bunch of adult children. Emotionally healthy leaders are an imperative in our culture, and on today’s podcast, we talk with author and speaker Michele Cushatt, who shares some[...]
In today’s culture, standing for something important and sticking to it takes guts, but it’s also one of the fastest ways to grow your business or nonprofit. On today’s podcast, Jeff Henderson, entrepreneur, speaker, pastor and author of the book Know What You’re For, gives practical examples of actions leaders can take to bridge the[...]
As you kick off the new decade (!), take a moment to reflect on how you’re growing as a business leader. This episode can help. We’ve compiled the best and brightest insights from 2019's episodes, from guests like Michael Hyatt, Rebekah Lyons, and Adam Savage. It’s a wealth of wisdom to equip you for a[...]
So many people have everything they need to succeed but get in their own way. A lack of confidence often keeps people from achieving their potential. Sound familiar? Life doesn’t have to be that way. The start of a new year (and decade) is the perfect time to reflect on what’s most important and make[...]
When Chanda Bell’s family sold 5,000 units of the “Elf on the Shelf” book and doll in its first season in 2005, they knew they were onto something. With 11 million elves now in homes around the world, they were right. But that success didn’t happen overnight. Hear on the podcast how this family bootstrapped[...]
Many individuals and families are living in a "narrative void." Without a sense of purpose, mission or agency, we drift through life feeling unfulfilled and sometimes even depressed. In this special edition of the podcast, Don and JJ talk about the formative practice of creating guiding principles for you and your family (not just your[...]
No one creates success alone. And the most successful teams are positive ones that are continuously strive to get better. But how do you create a positive culture of growth when we’re hard-wired for negativity and competition? On today’s podcast, Jon Gordon, a world leader on executing positivity, shows you the role “positive discontent” can[...]
In this episode, Koula Callahan interviews our own Dr. J.J. Peterson about his doctoral dissertation on StoryBrand Narrative Marketing. Don’t just tell your customers a story, invite them into it. Don’t miss this detailed, StoryBrand-focused episode that unpacks the data and science behind why this 7-part framework drives revenue for every type of business.
If you approach creating a habit with drudgery, you won’t stick with it. The key is to create pleasure around healthy habits so they’re more likely to stick. Today on the podcast, Atomic Habits author James Clear gives us an entirely fresh approach to making and breaking habits. What if discipline and willpower had nothing[...]
What will your customers lose if they don’t make a timely decision to buy your product or service? That’s the power of scarcity, and it’s one of the oldest tools in the marketer’s box. But how has this seminal marketing principle evolved now that the way people consume has changed so dramatically? That’s why we’re[...]
Ian Morgan Cron, who teaches our all-new Enneagram Made Simple course at Business Made Simple University, is back with Part 2 of our two-part Enneagram series. He and Don dive deep into what winning in relationships and business looks like when our personalities are each wired so differently. In this episode, we dive into the[...]
Life and business revolve around relationships. That means things can get messy fast. Our unconscious motivations can sometimes derail communications, creating obstacles and inefficiencies. Ian Morgan Cron, who teaches our all-new Enneagram Made Simple course at Business Made Simple University, joins us to talk about what winning looks like when we’re all wired so differently.[...]
Most of us are good at setting goals. But accomplishing them? That’s another story. Today’s digitally native world constantly vies for our attention and energy, threatening to derail the best-laid plans. This is especially true within organizations. On today’s podcast, Megan Hyatt Miller, the Chief Operating Officer of Michael Hyatt & Company, shows you how[...]
What can you do in your business to turn casual customers into super fans? On this episode of the podcast, Donald Miller talks with online marketing expert Pat Flynn about how to interrupt customers’ routines, delight them with exclusive experiences, and more. Why? Because if your customers are succeeding because of your product or service,[...]
You may not even realize it, but you’re stressed out. Today’s modern world is undermining all our efforts to live a full and productive life. In this episode, Rebekah Lyons will help you identify and manage anxiety so you can prevent burnout and actually improve your productivity. If you think you’ve heard it all before,[...]
If you lead a business, you’re in the public eye. That means people are talking about you and your brand on social media – even if you don’t realize it. Today’s guest, former Twitter executive Claire Díaz-Ortiz, shares a model for how to succeed at social media for your company. This episode, and StoryBrand's new[...]
Our cups overfloweth with data. But creating a story with data can feel like drinking from a firehose. These days, powerful presentations are less about stand-and-deliver presenting. It’s more about crafting an explanation that can spread online. That’s why we’re so excited to have Nancy Duarte on the podcast. Author of Data Story, she’s the[...]
How do you frame a mission, get buy-in for it, and then make it work? That’s what we’re discussing in this episode with U.S. Ambassador-at-Large for Trafficking in Persons John Cotton Richmond. When we need to make sure wrong things are being made right, it takes maximum engagement around a clear mission. Ambassador Richmond shares[...]
It’s time for corporations, businesses, and consumers to wise up about how supply chains play a role in human trafficking around the world. While there are more slaves today than ever, Gary Haugen, CEO and founder of International Justice Mission, shares a game plan to stop it. In this critical interview, hear how IJM is[...]
Local businesses are the heartbeat of a local economy. But to succeed, they have to play the guide. In this episode, our own Koula Callahan interviews Brooke Allison, co-owner of Scout's Barbershop, about the grassroots strategies they’ve employed to grow to 6 neighborhood-based locations. Whether you’re marketing, hiring, learning your customer, or giving back to[...]
Marissa Orr, a former executive at Google and Facebook, is a self-proclaimed Corporate Rebel, and in her new book, Lean Out, she challenges the notion that women have to change in order to succeed in corporate business. In this episode of the podcast, she and Don discuss the myths that prevail about the wage gap[...]
Leaders are the lynchpin in company culture. So how do you identify and develop great ones within your business? Today on the podcast, we talk to management expert Scott Miller, an Executive VP at FranklinCovey, on why management takes a complete shift in mindset – one that’s counterintuitive to your top producers. You owe it to[...]
Millennials want to work from home or a totally open office space – and have unlimited time off – right? Wrong. On today’s podcast, Lindsey Pollak, a leading expert on Millennials and author of the book The Remix: How to Lead and Succeed in the Multigenerational Workplace, debunks modern workplace myths. She offers insight into[...]
Most of us have a love-hate relationship with our smartphones and digital media. The technology is here to stay, so how can we keep social media and apps like Slack from killing our productivity? Marie Kondo may have helped us declutter our homes, but on today’s podcast, Cal Newport, a professor of computer science at[...]
Captain Obvious here: Successful businesses don’t do stupid stuff. Of course we all know that, but running a business is hard! And that means we all make dumb (and costly) mistakes along the way. Today’s guest, Keith Cunningham, teaches 5 key disciplines that will help you avoid those common business mistakes. Today’s episode could save[...]
“Well, I’m not really a creative type.” Today on the podcast, Adam Savage (host of the popular show Mythbusters) is going to bust THAT myth for us. We’re all creative -- whether we build model cars or entire organizations. But we don’t always know how to tap into that part of ourselves. [...]
If you’re a leader, you need energy. But if you don’t have the right people in your life, you’ll always feel drained. On today’s podcast, Dr. John Townsend shares the 7 types of relationships -- which ones we need, which ones we don’t, and how to balance them so the people in your world keep[...]
We all know we’re supposed to be using social media to build our brands. But how can we do it in a way that truly serves our customers, too? Craig Detweiler is a film and media commentator, and he joins our own Dr. J.J. Peterson to show us how. If you want to actually connect[...]
If you manage a team, you may think you need a collection of top-notch specialists. But you’ll second-guess that strategy after you listen to today’s podcast. David Epstein joins us to show the power of having range -- broad, generalized knowledge that helps us see hidden patterns and solve big problems. He’s turned swaths of[...]
Leadership is tough enough from your comfy cubicle. Now, imagine doing it on the front lines as a Navy SEAL. That’s exactly what today’s podcast guest has done. Former Navy SEAL Commander Alden Mills joins us to share four powerful (and surprisingly heartfelt) leadership principles. This is hard-won wisdom, and he’s found a way to[...]
What’s the biggest factor in our success? It’s not what we do. It’s who we’re in proximity to. Today on the podcast, Ken Coleman tells us how to surround ourselves with influential people and put ourselves in intentional places. Listen now, and you just might discover how to change careers, land your next big client,[...]
If you’re a leader, you probably got your role by being an expert in your field. So what happens when you need to broaden your leadership role and oversee people whose field you aren’t an expert in? Today’s guest, Dr. Wanda Wallace, shows us three practical ways we can “span” our leadership into new areas[...]
You may not even realize it, but a lot of our “traditional” principles of leadership don’t fit today’s modern world. In this episode, Kevin Kruse will help you ditch outdated leadership ideas so you can strengthen your team and improve your company.
If you’re a visionary leader, you know how to inspire your company with big ideas. But you may not know how to scale your company with the right processes and hires -- and over time, your bottom line will suffer. Listen to today’s episode with Les McKeown, and learn the 5 practical steps to clean[...]
Could you take a month-long vacation from your business without things falling apart? One of our favorite guests, Mike Michalowicz, returns with seven steps you can follow to build a more efficient organization that runs on its own, without relying on you every step of the way. And hey, maybe that dream vacation is closer[...]
Great leadership starts with understanding your customers and your staff. But it doesn’t end there. To truly succeed, you need to be able to make genuine human connections with those around you. Today on the podcast, Donald Miller welcomes Joshua DuBois. After working with President Obama and Oprah, he now runs a cutting-edge focus group[...]
Do you want a team that’s collaborative and innovative? That means you’ll also have conflict and failure -- and all the messy emotions that come with them. On today’s podcast, Dr. Susan David shares how we can welcome emotions at work while also using them to grow in powerful ways outside of the office. It’s[...]
How much do financial markets actually impact your small business? More than you probably realize. And in this case, what you don’t know really can hurt you -- and your employees. Today on the podcast, fiduciary analyst Josh Robbins will arm you with the information you need to make smart decisions about your financial advisors,[...]
Nobody wants to talk about it, but a potential recession is looming. And that’s a scary thought for most business leaders. But what if it was possible to make a a few changes in your business now so that you would be ready to survive a recession? Or better yet — what if your business[...]
Behind Willie Robertson’s success in the reality show “Duck Dynasty” is a powerful story of American entrepreneurship. Today on the podcast, he and Don share an honest (and hilarious) conversation about Willie’s journey as an unlikely CEO. How can we process well through failure? What’s the key to staying true to yourself in success? How[...]
So much productivity “advice” these days will help you cut down your workload. That’s great! But if you fill that time back up again with more work, that’s a surefire way to burn out and compromise the relationships in your life that really matter to you. Today on the podcast, Michael Hyatt gives us[...]
Shannon Sedgwick Davis is the CEO of Bridgeway Foundation, the foundation arm of a capitol management firm that gives half of its profits away, and with that money, she fought a Ugandan warlord. Yes, really! She’s on the podcast today to share the extraordinary story. Plus, she inspires us to consider how our businesses can[...]
Running a business can (and will) mess with your emotions. And when our emotions take over, the rational part of our brain shuts down. Not a good thing when you’re making high-stakes business decisions. Sean Webb show you how to “hack” your happiness so you can control how you respond in charged situations. Listen now!
You may have the finely honed skills of a leader, but people won’t follow you unless you have the heart of a leader. And that’s what we’re talking about today with Mark Miller. He’s the VP of High Performance Teams at Chick-fil-A, and he shares 5 character traits of strong leaders. If you’re ready to[...]
As a business leader, you’ve got to pay attention to what’s going on in the world. But with 24-hour news cycles, constant outrage, and endless “hot takes,” it can feel impossible to truly understand the issues. To help us make sense of it, Don sits down with CNN analyst Kirsten Powers for an honest and[...]
If you lead a business, you’re constantly negotiating -- even if you don’t realize it. Make sure no one’s taking advantage of you, with help from today’s guest. Chris Voss is a former FBI hostage negotiator, and he understands the neuroscience that drives any negotiation. He sits down with Don to help us apply those[...]
As the Governor of Tennessee for the last eight years -- and a successful business leader before that -- Bill Haslam knows a lot about leadership. In this special episode of the Building a StoryBrand podcast, he joins Don for an earnest and inspiring conversation. Whether you lead in the public or private sector, you’ll[...]
How did one family-owned business crank out a 90% conversion rate (!!!!) for their golf course fertilizer -- even when their product cost more than their competitors’? They showed their prospects how great life could be once they buy -- and they did it in a wild and wonderful way. David Pursell, the CEO of[...]
What will your customer miss out on if they don’t buy your product or service? That’s the power of “FOMO” - or “Fear of Missing Out.” And as marketers, it’s critical that we create it -- without resorting to cheap fear tactics. That’s why we’re excited to have Matt Ford on the podcast. He’s the[...]
It’s no secret that a strong call to action is key for creating great marketing material. But what does it look like to actually craft a call to action that people respond to? To help answer that question we invited our Director of Marketing, Tyler Ginn, to join the podcast for this week’s episode. He[...]
The Ritz-Carlton is one of the most iconic brands in the world. And on this episode of the podcast, we welcome the visionary who built it, Horst Schulze. He shares the practical strategies he used to do it. How to craft a compelling vision. How to make sure all your employees share that vision. Plus,[...]
We all need to know how to conduct great interviews. Whether you’re hiring, networking, doing customer discovery, or even dating, you need to be able to ask questions that solicit meaningful answers. On this episode of the podcast, Donald Miller talks with master interviewer Dean Nelson about what questions to ask, how to listen, and[...]
Want to make your brand’s messaging exponentially more powerful? Learn how to define a villain for your customers. That’s because our brains are hard-wired to pay attention to negative things -- threats, villains, potential losses. On today’s episode, Mike McHargue (a.k.a. “Science Mike”) explains the science of why this happens. And don’t worry -- he[...]
What are you selling? Your quick answer may be “real estate” or “jewelry” -- but to really connect with customers, you need to understand the deeper value you offer them. You don’t sell real estate, you sell peace of mind. You don’t sell jewelry, you sell confidence. Join us on this episode for a deep[...]
As we close out the year and look ahead to 2019, take a moment to reflect on how you’re growing as a business leader. This podcast is a great place to start. We’ve compiled the best and brightest insights from this year’s episodes, from world-renowned guests like Rachel Hollis, Daniel Pink, and Patrick Lencioni. It’s[...]
Word of mouth plays a role in 50-90% of all buying decisions. But most of us have never actually sat down to outline a strategy that would get more customers talking about our brand. If that’s you, it won’t be after you listen to this episode. Jay Baer joins Donald Miller to talk about “talk[...]
Should your company take a stand on a social issue? There’s no better person to ask than TOMS founder Blake Mycoskie. He and his team have built a thriving footwear brand on the One for One model of giving a pair of shoes to a child in need for every pair they sell. And recently,[...]
We business leaders like to talk about our "core values," but all too often, those values don't actually show up in our products, services, and business practices. That's not the case at Brandless, an online retailer with a wholly different approach to how people shop for home essentials. They've built everything around core values like[...]
The Enneagram is a personality typing system that teaches there are nine basic personality styles in the world. These styles, or “Types,” deeply influence how we think and act. But what does that mean for us as leaders? Enneagram teacher Ian Cron is back for part 2 of our Enneagram series for leadership. This time,[...]
The Enneagram is a personality typing system that teaches there are nine basic personality styles in the world. These styles, or “types,” deeply influence how we think and act. Today on the podcast, we welcome Ian Cron, an Enneagram teacher, to walk us through leadership “do’s and don’ts” for each type so we can lead[...]
By now you know the framework of story can transform your marketing. But how can story make you a better leader? Today on the StoryBrand podcast, the tables turn as Andy Stanley interviews Donald Miller about how to invite those you lead into a bigger story. Learn the 3 questions you need to answer for[...]
Got something you need to communicate to a crowd? You KNOW it needs to be clear and memorable. But that’s easier said than done. Today on the podcast, we welcome one of the finest communicators we know, Andy Stanley. As a pastor and bestselling author, he knows how to craft a message that sticks. Listen[...]
How on earth does a summer league baseball team in Savannah, Georgia sell out every game? Well, it has nothing to do with the baseball -- and everything to do with the team’s philosophy of putting fans first. In this episode, we sit down with Savannah Bananas GM Jesse Cole. He shares the unique and[...]
We’re gearing up for a strong economy this holiday season. Is your marketing ready? If you’re not sure, listen to this episode. Don and JJ talk through the four simple tasks you need to create in order to have a great fourth quarter (and beyond!). They don’t cost much -- just a little time. But[...]
Leadership, character, performance, and competition. All part of our lives as business leaders -- and also the driving forces for sports teams. So this week, as the NFL season heats up, we’re honored to have Ben Malcolmson, the assistant to Seattle Seahawks head coach Pete Carroll, with us on the podcast. He and Donald Miller[...]
It’s not a question of whether or not we’ll face adversity. It’s a question of how we’ll respond when we do. So today on the Building a StoryBrand podcast, we’re featuring interviews with two incredibly resilient people. First, Donald Miller sits down with Bonnie St. John, who despite having her right leg amputated as a[...]
If you manage a team, it’s way too easy to just give advice and demand action. But if you want to get the best from your team so your business can grow, you’ve got to coach your people, not manage them. In this episode of the Building a StoryBrand podcast, Donald Miller sits down with[...]
Sales minus expenses equals profit, right? Not exactly, according to Mike Michalowicz, our guest on today’s episode. A lot of business leaders aren’t maximizing their profits because they’re thinking about them as what’s “left over.” He shares his system for structuring your business’ finances so you put the priority on profit. It’s remarkably simple and[...]
If you lead a business, you’ve got a huge opportunity to add value to your product or service. Trouble is, most everybody overlooks it. On today’s episode of the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks with Gina Bianchini. She’s the founder and CEO of Mighty Networks and a pioneer in online community[...]
If you’re a business owner, then you know how to pay your taxes. But do you understand the basic economic principles of how those taxes work? Or how economic policy affects your business’s growth? Today on the Building a StoryBrand podcast, Donald Miller talks with Dr. Arthur Laffer, a prominent American economist whose ideas have[...]
Her Royal Highness the Duchess of York is on the podcast! Sarah Ferguson sat down with our correspondent, Allison Trowbridge, for an inspiring conversation about how we can all bring an entrepreneurial spirit to improve the lives of those around us. She’s winsome and full of wisdom -- and, having married the son of the[...]
In this episode, we’re taking a closer look at how music artists and managers develop their brands in a rapidly changing landscape. In part one, guest correspondent Allison Trowbridge interviews Russell Redeaux, the manager for Snoop Dogg and many other fantastic artists. Then, in part two, Donald Miller sits down with musician Ben Rector. From[...]
Ever wondered how songs get written, pitched, and cut? How songwriters and publishers work together? How the creative process unfolds? The role publishers play in getting a song out there? To answer all these questions, we sat down with legendary Nashville songwriter Tom Douglas and the president and CEO of Sony/ATV Music Publishing, Troy Tomlinson.[...]
Your customers are leaving in droves. Today’s guest, Joey Coleman, has the research to back it up. So if you want to keep your customers and grow your business, don’t miss this episode. In it, Joey highlights the 8 phases of customer experience so you never lose another customer again. http://buildingastorybrand.com/110
We talk a lot about “trust” in our businesses. But a lot of us are getting it wrong. On this episode, Oxford lecturer and bestselling author Rachel Botsman joins us for a fascinating look at how trust works in the business world, how it’s changing, and what we need to do to keep up. http://buildingastorybrand.com/109
A vibrant company culture is a silver bullet for success. But how does culture work? What makes it gel? On this episode, we talk with NYT bestselling author Daniel Coyle, who unpacks 3 traits of great cultures and how we can develop them in our businesses. http://buildingastorybrand.com/108
What is the “ideal” entrepreneur like? The answer may surprise you. Why? Because our assumptions about what it takes to run a business don’t really line up with what successful leaders actually do. Today on the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks to esteemed Oxford economic sociologist Marc Ventresca. He debunks 3[...]
There’s more to business than just making money. We want to make the world better, both for our customers and our employees. To do that, we need to create a company culture that’s built around happiness. Today on the Building a StoryBrand podcast, Donald Miller sits down with Jenn Lim, one of the pioneers of[...]
Art helps us see the world in a new way. But the art world itself can feel pretty intimidating. Today on the Building a StoryBrand podcast, we talk with three art world insiders -- an artist, a curator, and a patron -- so we can understand how it works and why it makes life better.[...]
Hiring the right person can transform your business. Bring on the wrong person, and you can substantially set it back. So if you’re growing your team, don’t miss this episode with Armando Lopez, the Executive Director of HR for Dave Ramsey’s company. Follow the six steps he outlines, and make sure everyone who joins your[...]
Do you really need a physical office space? Remote collaboration is easier than ever, and digital workplaces are on the rise. But how does each setup impact how we work? Which kind of office will help your team members achieve their best? Today on the podcast, we have two guests with differing opinions. Bryan Miles[...]
If you read the headlines, you know our mental health is precious. But you also know it’s in jeopardy. As business leaders, what can we do? Plenty. Today on the podcast, we welcome Dr. Lee Norton, a clinical social worker and trauma expert. She helps us understand the role mental health plays at work. What[...]
We hear words like “cryptocurrency” and “blockchain” and “Bitcoin” and we know they’re supposedly the Next Big Thing. But what do they really mean? How are they relevant to us as business leaders? Today’s guest, Peter Smith, the CEO and Founder of Blockchain, Inc., walks us through this brave new world of digital finance in[...]
Why are we always mentally worn out? As business leaders, we ask a lot of our brains every day. Decisions, creativity, strategy, and more. And if we don’t protect our mental energy, it will show up in our bottom line. Today on the Building a StoryBrand podcast, Donald Miller sits down with Olympic medalist and[...]
Ever wonder what it’s like in the film industry? What it’s really like? Today on the Building a StoryBrand podcast, we’re taking an insider tour of the movie business. Our guest correspondent Allison Trowbridge sat down with actor Kellan Lutz (of 'Hercules' and 'Twilight' fame) and top manager/producer Ryan Daly. Together, they give us a fascinating look[...]
If you want to build a strong social media following without resorting to negativity, you’ll love today’s episode of the Building a StoryBrand podcast. Branden Harvey of Good, Good, Good joins Donald Miller for a conversation about how we can create dynamic and positive social media that draws our customers in. You’ll learn what to[...]
Growing a business is tough and risky. And as pressures rise and competition emerges, we’re tempted to make compromises with our brand in order to win the day. But if you want to be successful in the long run, you’ve got to know what your brand authentically stands for and stick to it. Today on[...]
The awkward stops here, folks. If you want to be more memorable and captivating when you talk to other people, then you need to listen to this episode. Donald Miller talks with Vanessa Van Edwards, a human behavioral expert, about the art and science of how we interact with each other. Discover the small signals[...]
Making a smart hiring decision can make you a ton of money. But the wrong choice can set your business back dramatically. So how can you make sure you’re hiring the right person for the role? Today, we’re going to hear from three big brands who’ve developed their own strategies to find and keep amazing[...]
On the podcast today, we welcome Daymond John. He founded the iconic fashion brand FUBU. He kills it every week on Shark Tank. He is, without a doubt, successful. But the story behind his success -- and how he pursues it now -- is what truly makes Daymond inspiring. In this conversation with Donald Miller,[...]
If you want to build a team where everyone feels supported, heard, and ready to tackle big challenges, then you want to listen to this episode of the Building a StoryBrand podcast. In it, we welcome our correspondent Allison Trowbridge as she talks with GiANT co-founder Steve Cockram. As a expert in both leadership and[...]
Hustle and grind. Plan out everything. Protect your availability. That’s the typical advice business leaders get to “maximize our efficiency.” But there’s more to life than efficiency. And no one models this better than Bob Goff, the bestselling author of Love Does. He joins Donald Miller on the podcast for an inspiring conversation about leading[...]
You’re driven to lead your business well. But you want quality time with your family, too. It’s a constant balancing act, and for women especially, it can seem like you have to choose one or the other. But Shannon Miles, today’s guest on the StoryBrand podcast, believes it doesn’t have to be that way. She[...]
If you’re reading this, you’re probably a productivity junkie. You love getting stuff done and being successful. You write down stuff you’ve already done just so you can check it off! But when constantly being in “beast mode” leaves us feeling depleted and unhealthy, is that really success at all? What if we’re doing productivity[...]
If building a positive team at your organization feels like a uphill battle, this week’s podcast is for you. Ron Clark joins Donald Miller to share ten practical habits that will help both leaders and employees contribute to their teams in extraordinary ways. Ron developed these ideas after years of serving educators and schools, but[...]
The world around us is pretty bonkers. Fortunately, that’s good for us as business leaders. Behind every headline, there are so many lessons that can make our business stronger. Today on the Building a StoryBrand podcast, we hear the crazy story behind one of those headlines. Ryan Holiday is the author of Conspiracy: Peter Thiel,[...]
Why do organizations fail? For countless reasons, of course, but at the root of every business failure you’ll find a leader who never gave their team a clear vision. It sounds so simple, but in practice, only the boldest leaders have the courage to craft a vision and the tenacity to keep their staff focused[...]
90 days from now. It’s not that far away, is it? That’s all the time you need to accomplish a major goal, according to Todd Herman, a performance coach for athletes and business owners. He’s our guest today on the Building a StoryBrand podcast. He shares his four-part blueprint for tackling big projects in 90[...]
Left or right. Justice or mercy. Traditional or innovative. Logic or gut instinct. We tend to be binary thinkers. We assume things have to be one way or the other. But this is dangerous, according to Tim Arnold, today’s guest on the Building a StoryBrand podcast. To be a better leader -- both at work[...]
It’s easy to spot weak company culture, isn’t it? We’ve all witnessed the politics, egos, and backstabbing. That kind of toxic environment makes it hard to do good work and retain good people. But it’s not so easy to pinpoint what makes a thriving company culture. What steps can we take to cultivate it with[...]
So, at this point, you know you need a strong social media strategy to grow your business. But it seems like the best practices are always changing. It takes a ton of time. You’re constantly updating all the things. And at the end of the day, you have no idea if it’s even working. Here’s[...]
When the Winter Olympics start this week, we’re going to be captivated by winners. We’ll get inspired by seeing years of hard work all come down to one moment of glory. You may not be fine-tuning your luge run. But as business leaders, we still want to win. We want to surpass last month’s goals.[...]
These days, our economy shifts and evolves at light speed. It can be overwhelming and intimidating just to follow along with the news. But if you lead a business, you need to understand how these big-level marketplace changes affect your company. When you do, you’ll feel empowered to make smarter decisions about how you hire[...]
For your business to truly thrive, you’ve got to be good at delegation. You know this. But it’s so hard to relinquish control of your email, your calendar, and your travel. You’ve bought into the myth that only you can do it all, and it’s sucking the life out of you. A personal assistant can[...]
Have you ever felt like something is missing from your customers’ experience? Or that you and your team are just “going through the motions?” Sure, you’re delivering a great product, but it’s just a business transaction. Worse, you and your team have lost the excitement you used to have about serving your customers. That’s[...]
Do you always feel like you’re short on time? Most days, it seems like there just aren’t enough hours in the day to accomplish everything that matters to us. But what if the problem isn’t how many hours we have — but how we’re using them? That’s the big idea from Daniel Pink, our guest[...]
We may hide it well, but the truth is most of us business leaders and executives suffer from the same fears that plagued us in middle school — appearing incompetent, vulnerable, and foolish. These fears get in the way of our goals and mess up our relationships. But not this year. As we move into[...]
Since it’s Christmas, we decided to wrap up all the practical advice from 2017 and give it to you in a single episode. Tune in to Blake Mycoskie, Chief Shoe-Giver and founder of TOMS, for the first three hires you should make as you scale up your business. Charles Duhigg, author of Smarter Faster Better[...]
Get our most helpful advice from some of our favorite interviews in a single episode! As we close out the year, we’ve selected five big ideas from our conversations that zero in on building your business. You get to hear from Seth Godin, marketing genius, about speed versus perfection when it comes to launching your[...]
You don’t get to meet an astronaut everyday. They’re really special people who beat terrific odds (less than 1%) to get where they are. So what an honor it is to have Astronaut Jerry Linenger on the podcast. He was sent on some of the most dangerous and historical space missions of all time. Jerry[...]
As consumers, we admire disruptors like Netflix, Uber, and Apple. But as a business leader, disruption can cause you to lose sleep at night. You’ve got to stay ahead of the competition or you might get left behind. In this episode of the Building a StoryBrand podcast, Donald Miller sits down with Whitney Johnson to[...]
How much can poor customer service cost you? The answer is more than you think. Donald Miller sits down with Todd Duncan, author of The $6,000 Egg. A best-selling author and thought-leader in the sales industry, Todd outlines five scenarios that illustrate the five rules of spectacular customer service. When you apply them, you’ll bring[...]
How can a professional storyteller help you grow your business? Simple. Business is about persuading people to buy your products or services. And, psychologists tell us that storytelling is the most effective method of persuasion. So, you’re going to need effective storytelling to grow your business. In this episode of the Building a StoryBrand[...]
If you’ve ever seriously thought about starting a business of your own, you’ve probably discovered how difficult it is to get good advice on how to do it. What you need is a map, a blueprint, of how to get from your cubicle to doing what you love. And you need to know how to[...]
You’re going to retire someday. And we’re not talking about just a few years of your life. People are living longer. More people will live to 100 than ever. So you might be in financial stress for a good 20 to 25 years of your life if you don’t make some changes. Worse, you could[...]
Do you feel like no matter how hard you work, you’re always behind? The worst part is you know of highly productive people who have time for everything important — family, health, friends and business. Nothing has to be sacrificed upon the altar of success. So, what are their secrets? Today’s podcast guest will reveal[...]
Does running your business feel like you’re caught in a whirlwind? That ringing phone, the unexpected appointment, the stuff piling up from last week? Urgent matters keep popping up. All the while, more important things like growing your company gets pushed aside. You know the answer lies in getting help from your team, but trying[...]
If you have an important, high-stakes presentation that needs to move people en masse in a given direction, Nancy Duarte is the person you’d call. She’s written, visualized, and helped people deliver some of the world’s greatest talks. Her Guide to Persuasive Presentations is the best-selling Harvard Business Review guide ever. And if you haven’t[...]
This week my new book Building a StoryBrand is out! If you’ve been wanting to clarify your message pick it up today at Amazon or Barnes and Noble! That said, if you don’t want to order it because reading hurts your brain, there’s a distant, distant second option I recommend. And that’s to listen to[...]
Being successful isn’t always what it’s cracked up to be. I mean, look at the headlines. We can all name a few celebrities who crumbled under the pressure of fame and fortune. While well-known artists may deal with the problems of success on an amplified level, most successful leaders have similar struggles and are in[...]
If you’ve ever tried to write sales copy for your product, then you’ve probably felt the intimidation of the blank page. Worse, when you’ve finally beat the blank page blues, your copy doesn’t deliver the results you wanted. Your words fail to persuade your customers. That’s why I’m thrilled to sit down with Ray Edwards[...]
Ever thought about quitting your job to start a business of your own? Not everyone is ready to risk a secure job to launch a new enterprise. Some people really like their day job. And for many, a regular paycheck is a blessing. That’s why I’m honored to have Chris Guillebeau joining us on the[...]
If you had a chance to sit down with a world-renowned businessman, what would you ask? As an entrepreneur, you’d likely want him to go back to the point where you are and find out what crucial decisions he made to help his business go big. Blake Mycoskie, Founder and Chief Shoe Giver of TOMS,[...]
Do you feel like your job isn’t what you should be doing? Perhaps you have a side hustle that you wish could be your main hustle? Or you have an entrepreneurial itch that just won’t go away? If so, you’d probably like some help in making your business dreams a reality. Someone who can guide[...]
Many of our favorite movies and TV shows portray jerks at work. From droning Lumbergh in Office Space, clueless Michael in The Office, to sleazy Mr. Hart in 9 to 5, we find these characters so funny because they’re true. It isn’t funny, however, actually working with these jerks. According to a recent study, 75%[...]
Do you and your team members suffer from DSD — Distracted, Stressed, and Disconnected? Sure, you believe in what your team is doing. And you believe in the people on your team. But it feels like no matter how hard you all work, the results keep eluding you. Worse, you go home exhausted and give[...]
Are you in a sales slump? What if I told you the reason for your lagging sales isn’t the fluctuating market. Neither is it your product or company. It’s not even the competition. Top sellers across various industries and companies prove that sales performance isn’t situational. The key to sales success is you. This is good news[...]
Running a company can sometimes feel like a treacherous journey. A bad financial decision will cost you a ton of money. If you don’t give enough attention to your relationships, you might lose your family. And a lack of focus sucks away precious time. It’d be so much simpler if you had a map to[...]
This week, we’re honored to welcome Seth Godin to the Building a StoryBrand podcast. Unless you’ve been living in a cave for the last fifteen years, you recognize Seth Godin as a preeminent influencer in the marketing world. And in an industry that can be so noisy, cheesy, and in-your-face, Seth’s thinking stands out. It’s deep[...]
If you want to grow your business, of course you’ve got to get the everyday stuff right: product quality, customer satisfaction, marketing, personnel, logistics, etc. But there’s more to success than those elements. To see the right kind of growth in our business, we also need to focus on our personal growth. That’s why this[...]
For these next two episodes, we’ve selected several excellent clips for you to revisit or catch up on what you may have missed. Summer is a time for recreation, rest and reflection. Because we’ve covered so much great content, we wanted to take some time to think back on what we’ve learned. Whether you’re on[...]
Why does trust matter so much in business? In this episode of the Building a StoryBrand podcast, we’re going to show you how to build trust in your company. Donald Miller interviews David Horsager, leadership speaker and author of The Trust Edge. David tells us that loss of trust costs us a lot, bringing skepticism,[...]
What do elite athletes have that business leaders need? A fearless mindset. In this episode of the Building a StoryBrand podcast, Donald Miller sits down with Molly Fletcher, a former sports agent who has taken what she’s learned from leaders in the world of sports to leaders in the workplace. Representing elite athletes during their[...]
How did you get to where you are now in your business? I’m sure you could list a lot of factors. But every successful business leader will always point to specific people in their lives who mentored them along the way. Books and classes are powerful, but nothing can replace actual people stepping into your[...]
If you haven’t gotten serious about email marketing, it’s time. In this episode of the Building a StoryBrand podcast, we’re going to take away the confusion behind getting started with email marketing. Donald Miller sits down with Francis Jones of Infusionsoft. Francis shares eight common email mistakes he sees beginners make when they start email[...]
Imagine you see a homeless couple on the side of the road holding a sign that says “Ugly, Broke, and Hungry.” You stop to hear their story and take them out to dinner. And before the last course is served, you’ve invited them to be your business partners. That’s the story of Caitlin Crosby, the[...]
Go on, admit it. If you’re a business leader, you’ve stayed up late binge-watching -- no, not Game of Thrones -- but TED talks. And it’s totally understandable. TED talks take complex topics and present them in a way that everybody understands. There’s something about making things clear, regardless of what you're talking about, that[...]
Can you be both a disciplined, focused business leader and a deeply creative person? For us here at StoryBrand, the answer is a resounding yes. In fact, the worlds of creatives and business leaders overlap more than we might assume. If you’re leading a business, you need to embrace your creativity. When you do, you’ll[...]
If you’ve ever smelled that warm and buttery smell in the mall, and minutes later, had an Auntie Anne’s pretzel in your hand, you’re not alone. Auntie Anne’s has 2,000 locations in 26 countries. They’ve made 1.8 billion pretzels -- enough to go around the Earth 50 times. And their success is about a lot[...]
Is it possible to live a life of service and sacrifice even while pursuing a career that matters deeply? When you look at the life of sportscasting legend Ernie Johnson, Jr., you can’t help but say yes. On this episode of the Building a StoryBrand podcast, Donald Miller sits down with Ernie Johnson. They share[...]
What if there were a roadmap that showed you all the major milestones your business was going to hit as it grows? Wouldn’t it be great to know what’s coming next and how to navigate well? That framework exists, and we’re going to explore it in depth on this week’s episode of the Building a[...]
The better we understand people, the better leaders we’ll be. And one of the best tools for understanding yourself and those around you is the Enneagram. If you haven’t encountered it before, the Enneagram is simply an ancient personality framework. There are nine core types, and we tend to gravitate toward one of them in[...]
What’s the most powerful tool in the world for captivating the human brain? It’s storytelling. As business leaders, sometimes we struggle to keep our audience’s attention for a few seconds. But storytellers have figured out how to keep an audience’s attention for hours. If we want to captivate our customers, we need to understand the[...]
Most of us business leaders are glued to our phones. Work can feel all-consuming. We end each day fatigued and overloaded, and everything suffers as a result. But life isn't supposed to look like this. We need what Juliet Funt calls “white space” -- strategic rests and pauses between our busy-ness. This week, Juliet joins[...]
Why do some companies stay young, agile, and competitive, while others get bogged down and decline? That’s the big question that this week's guest, Chris Zook, set out to answer. After years of research, he and his team at Bain Insights found three key elements that showed up in successful companies, and they called them “The[...]
Why do leaders fail? It’s not because they don’t know what they’re doing. It’s usually because they’ve failed to listen to and develop their staff. They’ve failed to respect and communicate well with them. Basically, they’ve failed at people skills. To help us master the fine art of people skills, Lee Cockerell, the former Executive[...]
Motivation is overrated. If you want to accomplish the things that will grow your life and your business, you can’t rely on it. And today’s guest on the Building a Story Brand podcast, Mel Robbins, is with me on this notion that motivation isn’t the key to success. More than that, she’s discovered a simple[...]
Why are most meetings so awful? A lot of us leave every meeting feeling like we’ve wasted our time and gotten nowhere on a problem -- only to get back to our desks farther behind on our “real jobs.” But with a little intention, we can make meetings not just productive, but also energizing and[...]
There’s nobody like Elon Musk. As the founder and CEO of both SpaceX and Tesla (among other ventures), he is arguably the world’s most visionary entrepreneur. And on the podcast this week, Donald Miller interviews Ashlee Vance, the man who wrote Musk’s definitive (and bestselling) biography. As entrepreneurs ourselves, what can we learn from a[...]
Why do leaders crash and burn, taking their companies and families down with them? Is it the inevitable result of pressure or a character flaw? Or can it all be prevented? In this episode of the Building a Story Brand podcast, Donald Miller sits down with leadership expert Stephen Mansfield to talk about the 10[...]
If you’re trying to start and grow a business, you know it’s not an easy road. Rewarding, yes. Eventful, yes. But easy? Not at all. But like any journey, you’re better off if you’ve equipped yourself properly for it. And that’s why I am so honored to have Carrie Green joining us on the Building[...]
According to Greg McKeown, the author of Essentialism, most of us have been living under the assumption that we can have it all -- we just have to cram it all into our lives. As a result, we end up busy (not necessarily productive) and stretched too thin at work and at home. We’re chained[...]
For business leaders, public speaking skills are critical. Whether you’re delivering a major keynote or simply leading a staff meeting, you’ve got to be able to engage your audience and communicate powerfully. That’s why public speaking expert Mike Pacchione is joining Donald Miller this week on the Building a Story Brand podcast. As a part[...]
As business leaders, we often get so focused on the details of our company that we forget to step back and understand things from our customers’ perspective. As a result, we talk over our potential customers’ heads in our communication and marketing. Feeling confused, they take their business to another company -- not necessarily a[...]
We’re passionate about growing our businesses, aren’t we? But that doesn’t mean it’s easy. In fact, the path of scaling a company is lined with landmines and pitfalls, both personal and professional. This week on the Building a Story Brand podcast, Donald Miller talks with massively successful entrepreneur Chalene Johnson about the five things we[...]
As a business leader, you’d never start a year without a working budget or a sense of your profit margin, would you? But most of us don’t have the same kind of awareness and discipline when it comes to our personal finances. That’s why we’ve got Rachel Cruze joining Donald Miller for this week’s episode[...]
If you’re good at marketing, you know how to make people understand what you offer. But if you’re good at branding, you know how to make people feel a certain way about it. When you master this, you can create exponential value for your business. (For example, branding is what allowed Starbucks to sell a[...]
A lot of us believe that killer negotiators are born, not made. But that’s not true. When you know a few key strategies, you can become a great negotiator and land great outcomes for your business. Best of all, you can do it while treating others with respect. In this episode of the Building a[...]
Welcome to 2017! If you’re wondering how to make this year more productive and meaningful, try the 30-day process we walk you through in this week's episode. This system won’t take you more than a few minutes each day, but it will unlock new levels of energy and focus you didn’t know you had. Listen now[...]
Get our best wisdom from 2016, compressed into a single episode! As we close out the year, we’ve selected clips from 10 conversations we’ve had on the podcast and highlighted our biggest takeaways from them. If you’re traveling over the holidays, this is a great way to find helpful episodes you may have missed or[...]
As good as your gut may be about your customers, there are some aspects of your business that are too important to guess at. That’s why I’m thrilled to have David Kinnaman joining us on this episode of the Building a Story Brand podcast. He’s the owner of The Barna Group, a market research firm[...]
2017 is right around the corner. How can you set yourself up for a great year in your job? What if I said you should fire yourself? It sounds crazy, but it’s exactly what our CEO, Nigel Green, does every year. It gives him the perspective and energy he needs to embrace whatever challenges the[...]
If you’re trying to run and grow a business, you know you’re going to need smart marketing tactics to get you to the next level of success. The trouble is, there is SO MUCH information out there. And not all of it can be trusted to actually work for you. So I’m thrilled to have[...]
Can we be real with each other? Leading a business packs a big emotional punch. The stress of the day-to-day. The immense pressure to succeed. The isolation at the top. The strangeness of managing an image. It’s a heavy burden to carry around -- and it takes a toll on us. That’s why it’s critical[...]
Entrepreneurs, listen up. If you want to bust through that revenue plateau, you’ve got to get good at selling -- even if you don’t think of yourself as a salesperson. We’re pleased to have Nicole Walters of The Monetized Life joining us on this episode of the Building a Story Brand podcast. She quit her[...]
As business leaders, we throw the word “grit” around a lot. It’s hard work, resilience, and toughness all rolled into one. But where does grit come from? And how can we tap into it to improve our companies and our lives? In this episode of the Building a Story Brand podcast, I sat down with[...]
What do you offer your customers? Sure, you’ve got a product or service. But really, you offer your customers some kind of transformation. And when you fully understand this “before” and “after” journey of your customers, you can reach them on a whole new level. In this episode of the Building a Story Brand podcast,[...]
Did you wake up this morning and ask, “What am I going to get done today?” Or did you say, "How can I use my time today in a way that makes tomorrow better?" If we really want to accomplish our big goals while keeping our priorities straight, we need to be asking the second[...]
Starting a business comes with plenty of challenges. And women face a unique set of them as they become entrepreneurs. To help, Donald Miller sat down with Christy Wright, founder of Business Boutique. And we’re kicking off the third season of the Building a Story Brand podcast by discussing 5 game-changing insights for entrepreneurial women.[...]
You can launch a product online with hope. Or you can launch it with a plan. In the Season 2 finale of the Building a Story Brand podcast, Donald Miller talks with Jeff Walker, digital marketing pioneer and creator of the wildly successful Product Launch Formula. Jeff shows us how to make our marketing more[...]
Would you propose on a first date? Of course not, but that's how many businesses approach marketing. You get a lead and immediately start asking for the sale. In this episode of Building a Story Brand, Donald Miller talks with Brian Clark of Copyblogger about a better way to approach sales — with[...]
If we approached our jobs the way professional golfers approach theirs, we'd all be millionaires. Meet Ben Crane, a PGA Tour golf pro consistently ranked among the world's best. Behind every stroke, he's packed countless hours of discipline, planning, intention, and sheer grit. When the pressure is on, he knows how to deliver. [...]
We have mantra at StoryBrand: if you confuse, you'll lose. We say it in reference to customers, but it's also true for your team. Businesses don't just falter because they lack a vision. They falter because the employees don't truly understand what that vision is. As a leader, your job is to make[...]
Like it or not, we all judge each other by our appearances. What you wear makes an instant impression on your customers. It's up to you to define what that impression is. In this episode of Building a Story Brand, Donald Miller sits down with Toi Sweeney, an award-winning image and style consultant. She[...]
Ever struggled to keep your customers coming back? Donald Miller talks with Chick-fil-A's VP of Brand Activation, David Salyers, to discuss how the beloved fast-food chain has built a multi-billion-dollar business by dazzling its customers. In this episode of Building a Story Brand, you'll discover how to put Chick-fil-A's powerful customer-centric principles to work[...]
Customer service matters more than ever in our super-connected world. One customer experience for your business — good or bad — may end up influencing thousands of people. In the Season 2 opener of Building a Story Brand, Donald Miller sits down with Mark and Brian Canlis of the world-famous Canlis restaurant in Seattle,[...]
What really drives true success — whether it's on the ice or in the office? In this episode, Donald Miller talks with Scott Hamilton, Olympic gold medal-winning figure skater and humanitarian. They dig into what it takes to accomplish your biggest goals and beat the competition, plus what will derail you along the way. Apply[...]
Feel like your sales copy falls flat? Join Donald Miller for a conversation with world-renowned copywriting and marketing pro Ray Edwards. You'll discover Ray's six-part formula for writing persuasive sales copy, including one critical element most people overlook. Skip it, and watch your sales tank. If you want to dramatically improve your sales letters, email campaigns, pitches, and[...]
As anyone who's ever bought a set of kitchen knives at 2 a.m. will tell you, infomercials are selling machines. And in this podcast, you'll discover exactly how and why they work so well. Donald Miller talks with infomercial producer Jonathan Davis to uncover the secrets of getting people to take action and respond. Apply[...]
Feel overwhelmed and overworked? Don't miss this game-changing conversation with Donald Miller and Twitter pioneer Claire Diaz-Ortiz. In this episode, you'll discover six steps you can take to achieve more by doing less — starting today. This practical advice will help you simplify your to-do list, recharge, boost your creativity, and grow your business the right[...]
Donald Miller talks with personal finance legend Dave Ramsey about how to position your business as a guide and focus on your customers' successes. Dave intuitively understands this marketing strategy, and it's a huge reason why his products and content have impacted millions of people. In this episode, you'll discover exactly how to make this powerful shift in your[...]
Donald Miller sits down with Mike McHargue, aka "Science Mike," to discuss what's really going on in your customers' brains when they come to your website. It's a fun and accessible look at the neuroscience of sales and marketing. When you understand how the human brain is wired, you can create irresistible marketing that taps[...]
Donald Miller talks with special guest Michael Hyatt, the seven-figure leadership blogger and New York Times best-selling author. Hyatt shares his process for understanding his readers at a high level and serving them well. In this conversation, you'll discover how to get inside the heads of your prospects and customers and craft a message that[...]

Welcome to the Business Made Simple Podcast where we coach you to build your business like an airplane. The cockpit is your leadership. The body is your overhead. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow. If you build the six parts of your business correctly it will fly far and fast. Every week we help a business owner just like you optimize their airplane.

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