Born To Influence: The Marketing Show | Daily interviews with super successful entrepreneurs | Marketing strategies that work!

Jan 10/2022

Divya Parekh is a four-time #1 International best-selling author, international speaker, business leadership advisor and book writing muse who has had great success with leaders, entrepreneurs, and aspiring authors. Divya’s books and strategies have been endorsed by the likes of Brian Tracy, Marshall Goldsmith, Kevin Harrington (Shark Tank), James Malinchak (ABC’s Secret Millionaire), Sherry Winn[...]
Welcome to our interview with Audience engagement expert Danny Iny of Firepole Marketing. Danny specializes in teaching small business owners and entrepreneurs simple and powerful tools so they can thrive in today's hyper-competitive marketplace. He teaches his students to tap into the power of engagement to create audience-driven businesses. Danny is the author of Engagement[...]
Madellaine Avond shares her insights around the ultimate re-branding experience: legally changing your name (not due to marriage). In this interview, we talk about: - How to clean up your list when rebranding - How to attract the right kind of clients - Hhow to get back to the creative flow in your business - How[...]
Dino Dogan, CEO and founder of Triberr, shares his strategies on how to grow your tribe: how to find the right people to connect with online, how to find content to curate on your social platforms and how the trust factor differs across social networks. Also, he reveals why encouraging comments on your blog posts[...]
Dino Dogan, CEO and founder of Triberr, shares his strategies on how to grow your tribe: how to find the right people to connect with online, how to find content to curate on your social platforms and how the trust factor differs across social networks. Also, he reveals why encouraging comments on your blog posts[...]
Ben Simkin, Managing Director of BusinessNET shares how to maximize your profits from each client, how to choose the right joint venture partners, how to create recurring income and how to profit from your unconverted leads. Also, he reveals how to make FaceBook ads work for you, how to do targeting correctly for your FaceBook[...]
Ben Simkin, Managing Director of BusinessNET shares how to maximize your profits from each client, how to choose the right joint venture partners, how to create recurring income and how to profit from your unconverted leads. Also, he reveals how to make FaceBook ads work for you, how to do targeting correctly for your FaceBook[...]
Andrew Lermsider, CMO at Q Link Wireless shares how he built a highly profitable business in a market that is literally on food stamps, how to create a landing page that converts, the best tools for split testing and the number one thing you must test in your email marketing. Also, he reveals the truth[...]
Andrew Lermsider, CMO at Q Link Wireless shares how he built a highly profitable business in a market that is literally on food stamps, how to create a landing page that converts, the best tools for split testing and the number one thing you must test in your email marketing. Also, he reveals the truth[...]
Tyler Collins, founder of Orange County SEO shares how to differentiate your content in an over-saturated niche, the pros and cons of buying pre-owned web sites and domain names from an SEO stand point and the truth about backlinking strategies and their value for your site's rankings. Also, he reveals how to choose a great[...]
Tyler Collins, founder of Orange County SEO shares how to differentiate your content in an over-saturated niche, the pros and cons of buying pre-owned web sites and domain names from an SEO stand point and the truth about backlinking strategies and their value for your site's rankings. Also, he reveals how to choose a great[...]
Geoff Ronning, co-founder of Stealth Seminar reveals how to create profitable webinars, the four biggest mistakes webinar presenters make and how to keep your webinar quality and results consistent. Also, he reveals how to create a hook that draws people in at the top of your webinar, how to segment your list in your follow[...]
Geoff Ronning, co-founder of Stealth Seminar reveals how to create profitable webinars, the four biggest mistakes webinar presenters make and how to keep your webinar quality and results consistent. Also, he reveals how to create a hook that draws people in at the top of your webinar, how to segment your list in your follow[...]
Los Silva, co-founder of StartUp Jungle, shares how to find out who your buyers are, how to price your initial offer and how to nurture the relationship with people on your list. Also, he reveals what corporate sponsors and advertisers are looking for, how to do market research the right way and how to diversify[...]
Los Silva, co-founder of StartUp Jungle, shares how to find out who your buyers are, how to price your initial offer and how to nurture the relationship with people on your list. Also, he reveals what corporate sponsors and advertisers are looking for, how to do market research the right way and how to diversify[...]
Brett Campbell, Director at Fiit Chicks shares how he built his fan base to over 185,000 people on FaceBook, how to manage a FaceBook group that leads to sales day after day and the thank you page strategy that makes your advertising pay for itself immediately. Also, he reveals what to avoid when running FaceBook[...]
Brett Campbell, Director at Fiit Chicks shares how he built his fan base to over 185,000 people on FaceBook, how to manage a FaceBook group that leads to sales day after day and the thank you page strategy that makes your advertising pay for itself immediately. Also, he reveals what to avoid when running FaceBook[...]
Gail Woodard, founder of Dudley Court Press, shares what writing a book can do for you and your business, common mistakes when self-publishing a book and the truth about ISBN numbers and why it matters. Also, she reveals creative marketing strategies for generating buzz for your book, how to create a reader group for feedback[...]
Gail Woodard, founder of Dudley Court Press, shares what writing a book can do for you and your business, common mistakes when self-publishing a book and the truth about ISBN numbers and why it matters. Also, she reveals creative marketing strategies for generating buzz for your book, how to create a reader group for feedback[...]
Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition. Also, he reveals what kind of content to put in your email marketing[...]
Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition. Also, he reveals what kind of content to put in your email marketing[...]
Brandee Sweesy, Google Hangouts expert shares how to increase engagement with your clients & customers, Google Hangouts vs YouTube Live Events and how to title your Google Hangouts correctly for great keyword search results. Also, she reveals how to promote you Google Hangout events, how to get comfortable on camera and how to use Hangouts[...]
Brandee Sweesy, Google Hangouts expert shares how to increase engagement with your clients & customers, Google Hangouts vs YouTube Live Events and how to title your Google Hangouts correctly for great keyword search results. Also, she reveals how to promote you Google Hangout events, how to get comfortable on camera and how to use Hangouts[...]
Nick Nanton, CEO of the Celebrity Branding Agency shares what you need to have in place to build a true personal brand, the formula for succeeding with using media in your marketing and how to get your first media appearances booked. Also, he reveals how and when to use press releases, the mindset that creates[...]
Nick Nanton, CEO of the Celebrity Branding Agency shares what you need to have in place to build a true personal brand, the formula for succeeding with using media in your marketing and how to get your first media appearances booked. Also, he reveals how and when to use press releases, the mindset that creates[...]
Aaron Fletcher, author of Stand Out! reveals what you must do before building a web site, how small businesses can create an effective marketing and sales funnel, how to engineer referrals and reviews and how to create a content roadmap for your content marketing strategy. Also, he shares what are the mistakes business owners make[...]
Aaron Fletcher, author of Stand Out! reveals what you must do before building a web site, how small businesses can create an effective marketing and sales funnel, how to engineer referrals and reviews and how to create a content roadmap for your content marketing strategy. Also, he shares what are the mistakes business owners make[...]
Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out. Also, she reveals how to create your content marketing[...]
Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out. Also, she reveals how to create your content marketing[...]
Lars Hedenborg, real estate expert and the owner of a highly successful ReMax real estate agency reveals how to use Craigslist to generate targeted leads, how often to call your prospects (depending on how long they've been in your funnel) and what to do with your leads if you can't reach them on the phone.[...]
Lars Hedenborg, real estate expert and the owner of a highly successful ReMax real estate agency reveals how to use Craigslist to generate targeted leads, how often to call your prospects (depending on how long they've been in your funnel) and what to do with your leads if you can't reach them on the phone.[...]
Nathan Latka, founder of Heyo, shares the issue with subscription businesses and how it can help you, how he increased retention at Heyo and what most small businesses get wrong in lead generation online. Also, he reveals how to figure out your real metrics if you have a lot of non-enaded fans / likes on[...]
Nathan Latka, founder of Heyo, shares the issue with subscription businesses and how it can help you, how he increased retention at Heyo and what most small businesses get wrong in lead generation online. Also, he reveals how to figure out your real metrics if you have a lot of non-enaded fans / likes on[...]
Pam Slim, author of Escape From Cubicle Nation and Body of Work, talks about defining your success metrics, the myth of following your passion, the reality around finding your mission and leaving a legacy vs building a lifesyle business. Also, she shares what she dislikes in other entrepreneurs, talks about setting priorities in your work[...]
Pam Slim, author of Escape From Cubicle Nation and Body of Work, talks about defining your success metrics, the myth of following your passion, the reality around finding your mission and leaving a legacy vs building a lifesyle business. Also, she shares what she dislikes in other entrepreneurs, talks about setting priorities in your work[...]
Adam Spiel, the master of FaceBook advertising, shares the four things you need for a FaceBook ad strategy that works, how to use custom audiences to target hyper active fans and how to keep up with FaceBook's constant changes. Also, he reveals how to make your FaceBook ads stand out, how to get around the[...]
Adam Spiel, the master of FaceBook advertising, shares the four things you need for a FaceBook ad strategy that works, how to use custom audiences to target hyper active fans and how to keep up with FaceBook's constant changes. Also, he reveals how to make your FaceBook ads stand out, how to get around the[...]
Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content marketing. Also, he reveals the truth about viral marketing, how long it takes for your content[...]
Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content marketing. Also, he reveals the truth about viral marketing, how long it takes for your content marketing[...]
Paul Hoffman, CEO of The Success Creation Institute, shares how to plan your day to set yourself up for success, his take on positive thinking vs realistic expectations for successful marketing and how to make it easy for your customers to buy from you. Also, he reveals how to create great strategic partnerships, how he[...]
Paul Hoffman, CEO of The Success Creation Institute, shares how to plan your day to set yourself up for success, his take on positive thinking vs realistic expectations for successful marketing and how to make it easy for your customers to buy from you. Also, he reveals how to create great strategic partnerships, how he[...]
Steve Toth, Content Marketing Manager at Techwyse, reveals how to use content marketing to create credibility, how to distribute content on your site for best results in SEO, how to create an effective blogging strategy and how to re-purpose old content the right way. Also, he shares whether you should really give away your best[...]
Steve Toth, Content Marketing Manager at Techwyse, reveals how to use content marketing to create credibility, how to distribute content on your site for best results in SEO, how to create an effective blogging strategy and how to re-purpose old content the right way. Also, he shares whether you should really give away your best[...]
John Jantsch, bestselling author of Duct Tape Marketing shares how to clarify your USP, what to do with customer reviews on Yelp, Amazon, etc and how to get more referrals. Also, he reveals how to stay out of price wars, how to break down your marketing into manageable chunks and how to use your strategy[...]
John Jantsch, bestselling author of Duct Tape Marketing shares how to clarify your USP, what to do with customer reviews on Yelp, Amazon, etc and how to get more referrals. Also, he reveals how to stay out of price wars, how to break down your marketing into manageable chunks and how to use your strategy[...]
Vinnie Tortorich shares how and why he became “Internet famous”, the key to popularity online, how he grew his podcast got 350,000 downloads per month and the pitfalls of self-publishing a book. Also, he reveals how he made 30k in just a few days as a kid during the holidays, how he monetized his podcast[...]
Vinnie Tortorich shares how and why he became “Internet famous”, the key to popularity online, how he grew his podcast got 350,000 downloads per month and the pitfalls of self-publishing a book. Also, he reveals how he made 30k in just a few days as a kid during the holidays, how he monetized his podcast[...]
Patrick Precourt, founder of Life is Big, Live Big, shares how to market something intangible, how to get the prospects to convert when you're giving away too much for free and what's wrong with "doing your best". Also, he reveals how to market a personal development business, how to find your passion and how to use[...]
Patrick Precourt, founder of Life is Big, Live Big, shares how to market something intangible, how to get the prospects to convert when you're giving away too much for free and what's wrong with "doing your best". Also, he reveals how to market a personal development business, how to find your passion and how to use[...]
Scott Britton, former exec at SinglePlatform, shares how to sell effectively to local businesses, how to use cold emailing to get your foot in the door and the perfect cold call script that works. Also, he shares what numbers to expect with the right cold calling strategy, what the REAL goal of a cold call[...]
Scott Britton, former exec at SinglePlatform, shares how to sell effectively to local businesses, how to use cold emailing to get your foot in the door and the perfect cold call script that works. Also, he shares what numbers to expect with the right cold calling strategy, what the REAL goal of a cold call[...]
Brad Costanzo, founder of Costanzo Marketing, reveals how to get more reviews for your book and how to get clients from Amazon, what you must include on the first page of your book for lead generation and how to triple the Life Time Value of your customers. Also, he reveals why you should avoid posting your fee schedule online, how to monetize your contentand the copywriting[...]
Brad Costanzo, founder of Costanzo Marketing, reveals how to get more reviews for your book and how to get clients from Amazon, what you must include on the first page of your book for lead generation and how to triple the Life Time Value of your customers. Also, he reveals why you should avoid posting[...]
Phillis Benson, founder of Virtual Partner shares what really goes on behind the scenes with big online launches, how to track the metrics in your business and the truth about creating passive income online. Also, she reveals what events you should attend, how to stand out at events and how to use inexpensive events for[...]
Phillis Benson, founder of Virtual Partner shares what really goes on behind the scenes with big online launches, how to track the metrics in your business and the truth about creating passive income online. Also, she reveals what events you should attend, how to stand out at events and how to use inexpensive events for[...]
David Jensen, author of The Naked Interview – Hiring Without Regret shares what you should avoid after interviewing a new employee, what to watch out for when hiring for remote positions and his biggest hiring nightmare story. Also, he reveals how to motivate your employees to get them perform at their best, why he hired[...]
David Jensen, author of The Naked Interview – Hiring Without Regret shares what you should avoid after interviewing a new employee, what to watch out for when hiring for remote positions and his biggest hiring nightmare story. Also, he reveals how to motivate your employees to get them perform at their best, why he hired[...]
Clint Arthur, GKIC InfoMarketer of the Year shares how to get booked on TV, how to do PR yourself the right way and how to use TV appearances in your marketing. He also talks about how to create a TV segment proposal, how he prepared to get on the Today Show and the two things[...]
Clint Arthur, GKIC InfoMarketer of the Year shares how to get booked on TV, how to do PR yourself the right way and how to use TV appearances in your marketing. He also talks about how to create a TV segment proposal, how he prepared to get on the Today Show and the two things[...]
Jairek Robbins shares the formula how to set goals that you can actually achieve, the one thing you need to keep up with your progress and how to maintain your enthusiasm for your work. Also, he reveals the “secret to fulfillment”, how to figure out who you really are and the two things you should[...]
Jairek Robbins shares the formula how to set goals that you can actually achieve, the one thing you need to keep up with your progress and how to maintain your enthusiasm for your work. Also, he reveals the “secret to fulfillment”, how to figure out who you really are and the two things you should[...]
James Schramko, founder of SuperFastBusiness, shows how to streamline your to-do list and get focused, what his crazy maniac ex-boss taught him about efficiency, why he produces four different podcasts and how he manages it all. Also, he shares his marketing strategy for his four podcast shows, how to tell great stories, and what he[...]
James Schramko, founder of SuperFastBusiness, shows how to streamline your to-do list and get focused, what his crazy maniac ex-boss taught him about efficiency, why he produces four different podcasts and how he manages it all. Also, he shares his marketing strategy for his four podcast shows, how to tell great stories, and what he[...]
Rick Barker, founder of the Music Industry Blueprint shares what it was like working with Taylor Swift early on in her career, how he went from DJ- ing to a leading online marketing expert and how marketing in the music business works, including how to build an audience. Also, he reveals how marketing research shapes[...]
Rick Barker, founder of the Music Industry Blueprint shares what it was like working with Taylor Swift early on in her career, how he went from DJ- ing to a leading online marketing expert and how marketing in the music business works, including how to build an audience. Also, he reveals how marketing research shapes[...]
Kenneth Vogt, founder of Vera Claritas reveals how he sold himself as a computer whiz kid before being a whiz kid was a "thing", his formula on how to get you to see your business from an aerial perspective, and how to use your charisma in your business. Also, he shares how to assess what[...]
Kenneth Vogt, founder of Vera Claritas reveals how he sold himself as a computer whiz kid before being a whiz kid was a "thing", his formula on how to get you to see your business from an aerial perspective, and how to use your charisma in your business. Also, he shares how to assess what[...]
Adil Amarsi, the founder of CopyLab.com shares the keys to his copywriting formula, what blind sales copy is, what words to avoid in your sales copy and what NOT to do in your sales letters. Also, he reveals how to overcome writers' block, what are his go-to resources for great headlines andhow to generate content ideas for your sales letters. For pictures and links[...]
Adil Amarsi, the founder of CopyLab.com shares the keys to his copywriting formula, what blind sales copy is, what words to avoid in your sales copy and what NOT to do in your sales letters. Also, he reveals how to overcome writers' block, what are his go-to resources for great headlines andhow to generate content ideas for your sales letters. For pictures and links[...]
Tina Forsyth, author of The Entrepreneur Trap shares what is a "yes list" and why you should focus on it, how to train someone so they do the job up to your standards and what you should NOT delegate in your business. Also, she talks about her "tree trunk strategy" and how it can help[...]
Tina Forsyth, author of The Entrepreneur Trap shares what is a "yes list" and why you should focus on it, how to train someone so they do the job up to your standards and what you should NOT delegate in your business. Also, she talks about her "tree trunk strategy" and how it can help[...]
Jennifer Bourn, Creative Director of Bourn Creative talks about how to understand what your clients want, what niching down means when you can't define your avatar and how to use Twitter to connect weeks ahead of time with the people you'll be meeting at conferences. Also, she shares how to create evangelists for your brand,[...]
Jennifer Bourn, Creative Director of Bourn Creative talks about how to understand what your clients want, what niching down means when you can't define your avatar and how to use Twitter to connect weeks ahead of time with the people you'll be meeting at conferences. Also, she shares how to create evangelists for your brand,[...]
Craig Eubanks, copywriter extraordinaire shares the two most powerful elements you need to have in your copywiriting, the secrets to writing killer subject lines that get your emails opened and how to write emails quickly. Also, he talks about how to properly segment your email list, how to warm up your email list before launching[...]
Craig Eubanks, copywriter extraordinaire shares the two most powerful elements you need to have in your copywiriting, the secrets to writing killer subject lines that get your emails opened and how to write emails quickly. Also, he talks about how to properly segment your email list, how to warm up your email list before launching[...]
Brian Carter, bestselling author of The Like Economy, talks about how to "kill two birds with one stone" when it comes to retargeting and email opt-ins, how to get started with retargeting cookies no money down and how to prevent running out of ideas for your ads. Also, he shares how to maximize the value[...]
Brian Carter, bestselling author of The Like Economy, talks about how to "kill two birds with one stone" when it comes to retargeting and email opt-ins, how to get started with retargeting cookies no money down and how to prevent running out of ideas for your ads. Also, he shares how to maximize the value[...]
Drew Canole, author of the Amazon bestseller Juicing Recipes, shares how to get the motivation to bring transformation about in your business and in your life, the criteria he used with new clients to facilitate fast growth and how to use video in your screening process when hiring new employees. Also, he reveals how he[...]
Drew Canole, author of the Amazon bestseller Juicing Recipes, shares how to get the motivation to bring transformation about in your business and in your life, the criteria he used with new clients to facilitate fast growth and how to use video in your screening process when hiring new employees. Also, he reveals how he[...]
Neil Patel, the co-founder of QuickSprout and KissMetrics shares how he went from selling car parts to making $20,000 / month while in high school, what are the non-vanity metricks in your business that you need to track and how to create an emotional bond with your prospect very quickly. Also, he reveals what are[...]
Neil Patel, the co-founder of QuickSprout and KissMetrics shares how he went from selling car parts to making $20,000 / month while in high school, what are the non-vanity metricks in your business that you need to track and how to create an emotional bond with your prospect very quickly. Also, he reveals what are[...]
Joel Comm shares how he used press releases to get his iPhone app to #1, how to separate good ideas from bad ones and how to pitch the story about your product to the media to get it picked up. Also, he talks about what to expect from your PR campaign, how he uses direct[...]
Joel Comm shares how he used press releases to get his iPhone app to #1, how to separate good ideas from bad ones and how to pitch the story about your product to the media to get it picked up. Also, he talks about what to expect from your PR campaign, how he uses direct[...]
Mark Anthony Bates, the Coach of Coaches shares how to sell your business if it was built around you as a personal brand, what to consider in your exit strategy when you're building your legacy and how to connect with REAL influencers on FaceBook. Also, he talks about what to consider when testing your marketing[...]
Mark Anthony Bates, the Coach of Coaches shares how to sell your business if it was built around you as a personal brand, what to consider in your exit strategy when you're building your legacy and how to connect with REAL influencers on FaceBook. Also, he talks about what to consider when testing your marketing[...]
In celebration of hitting the 100 episodes milestone, Esther and Mette share the top 5 most requested interview guests' take on how we can become more influential through our marketing. You'll hear Gary Vaynerchuk, Jeff Moore, Jay Baer, Perry Marshall and Mike Hill talk about what it means to be influential. Also, Camari Ellis interviews[...]
Ian Greenleigh shares how he got a job as a social media manager because of his FaceBook ads and blogging strategies, how to get the attention of and engage with real influencers and what you should do to complement your ad campaigns for the best chance of success. Also, he talks about how to evaluate[...]
Ian Greenleigh shares how he got a job as a social media manager because of his FaceBook ads and blogging strategies, how to get the attention of and engage with real influencers and what you should do to complement your ad campaigns for the best chance of success. Also, he talks about how to evaluate[...]
Peggy McCall, the Bestseller Maker talks about the three things you must have in place to write a bestselling book, how long it takes to write a quality piece and when you should start marketing your book during the writing process. Also, she shares what literary agents are looking for, how much does it cost[...]
Peggy McCall, the Bestseller Maker talks about the three things you must have in place to write a bestselling book, how long it takes to write a quality piece and when you should start marketing your book during the writing process. Also, she shares what literary agents are looking for, how much does it cost[...]
Kim Garst shares the number one thing all businesses should use social media for, how to make sure you do don't get distracted with friends when working on your business using social media and her favorite tools for reaching out to people on FaceBook. Also, she talks about the number one mistake entrepreneurs make on[...]
Kim Garst shares the number one thing all businesses should use social media for, how to make sure you do don't get distracted with friends when working on your business using social media and her favorite tools for reaching out to people on FaceBook. Also, she talks about the number one mistake entrepreneurs make on[...]
Chris Ducker, founder of Virtual Staff Finder, talks about the biggest mistakes business owners make when working with virtual assistants, what's missing from the Four Hour Workweek and what it really takes to lighten your work load as an entrepreneur. Also, he shows how to dramatically reduce the time you spend in your inbox, how[...]
Jeff Moore talks about what it takes to be dealing with multi-billion dollar companies, what payment terms you need to consider when fulfilling large orders and how to know if you're ready to deal with a really large corporations. Also, he shares the five questions you need to ask from all of your clients and[...]
Shane Johnston reveals what kind of funnels to create to make your launch a success, how to choose the right mix of media for your pre-launch sequence and how brick & mortar businesses can use advertising, contests and fan reviews on FaceBook to get more business. Also, Shane talks about why you should avoid using[...]
Shane Johnston reveals what kind of funnels to create to make your launch a success, how to choose the right mix of media for your pre-launch sequence and how brick & mortar businesses can use advertising, contests and fan reviews on FaceBook to get more business. Also, Shane talks about why you should avoid using[...]
Nikkea Devida shares her formula on what percentage healthy businesses allocate to getting business, doing business and keeping score, what to outsource first and demonstrates the differences between delegating and dumping. Also, she talks about the 80/20 rule of "inspired action" and trial & error vs systematized and automated processes in your business, the method[...]
Nikkea Devida shares her formula on what percentage healthy businesses allocate to getting business, doing business and keeping score, what to outsource first and demonstrates the differences between delegating and dumping. Also, she talks about the 80/20 rule of "inspired action" and trial & error vs systematized and automated processes in your business, the method she[...]
Dave Austin, Olympic coach and host of Beast Mode talks about his love of impossible challenges: how he got American Idol to give approval and be on his book cover in less than an hour; he reveals his formula to bring your your inner beast to get anything done and even how to engineer miracles.[...]
Dave Austin, Olympic coach and host of Beast Mode talks about his love of impossible challenges: how he got American Idol to give approval and be on his book cover in less than an hour; he reveals his formula to bring your your inner beast to get anything done and even how to engineer miracles.[...]
Lou Bortone, video marketing expert and former TV exec talks about the role of video in today's marketing, what types of video you can use as an alternative to "talking head" videos and what equipment you need to get started. Also, her shares what are the "must have" videos for your business, how to use[...]
Lou Bortone, video marketing expert and former TV exec talks about the role of video in today's marketing, what types of video you can use as an alternative to "talking head" videos and what equipment you need to get started. Also, her shares what are the "must have" videos for your business, how to use[...]
Kelsey Meyer, President of Influence & Co shares what publications you should be published in to really expertise your influence and expertise, how often you should publish articles and how long it will take before you see results and her step-by-step approach on how to get your article published in bigger magazines. Also, she talks[...]
Kelsey Meyer, President of Influence & Co shares what publications you should be published in to really expertise your influence and expertise, how often you should publish articles and how long it will take before you see results and her step-by-step approach on how to get your article published in bigger magazines. Also, she talks[...]
Chris Brisson, founder of Call Loop talksa bout what is the most effective marketing message delivery system for local businesses with a delivery rate of 85%, how speakers can get 90% opt in from the stage and Lead generation through texting. Also, he shares how he outsourced his thank you cards, how he reduced shopping[...]
Chris Brisson, founder of Call Loop talksa bout what is the most effective marketing message delivery system for local businesses with a delivery rate of 85%, how speakers can get 90% opt in from the stage and Lead generation through texting. Also, he shares how he outsourced his thank you cards, how he reduced shopping[...]
Joy Chudacoff, author of What's Next? Talks about what makes people buy, what to focus on when meeting new people (hint: it's not your elevator pitch) and what questions to ask to pre-screen your prospects before getting on the phone with them. Also, she shares her formula on how to grow your network to start[...]
Joy Chudacoff, author of What's Next? Talks about what makes people buy, what to focus on when meeting new people (hint: it's not your elevator pitch) and what questions to ask to pre-screen your prospects before getting on the phone with them. Also, she shares her formula on how to grow your network to start[...]
Jaime Tardy, Host of the Eventual Millionaire podcast shares how she started interviewing millionaires even though she didn't know any at the time, her biggest obstacles in starting a successful podcast and what she learned in terms of communication skills and how to establish a connection with the speakers at conferences before you even get[...]
Jaime Tardy, Host of the Eventual Millionaire podcast shares how she started interviewing millionaires even though she didn't know any at the time, her biggest obstacles in starting a successful podcast and what she learned in terms of communication skills and how to establish a connection with the speakers at conferences before you even get[...]
Ryan Daniel Moran, host of the Freedom Fastlane podcast shares how he built his brand I love Yoga entirely on FaceBook in less than a year to a seven figure business, why he considers email a "dinosaur" and how to use FaceBook ads to drive traffic to your community page. Also, he shares his techniques[...]
Ryan Daniel Moran, host of the Freedom Fastlane podcast shares how he built his brand I love Yoga entirely on FaceBook in less than a year to a seven figure business, why he considers email a "dinosaur" and how to use FaceBook ads to drive traffic to your community page. Also, he shares his techniques[...]
Ken McArthur, bestselling author of Impact shares how he created his first JV that brought in $250,000 recurring revenue in the first 6 months, how he creates and runs 30+ live events a year and the secret that helped him build multiple sites that are in the top 3,000 most visited sites online (and it's[...]
Ken McArthur, bestselling author of Impact shares how he created his first JV that brought in $250,000 recurring revenue in the first 6 months, how he creates and runs 30+ live events a year and the secret that helped him build multiple sites that are in the top 3,000 most visited sites online (and it's[...]
Yanik Silver, founder of the Maverik 1000 talks about how to determine before committing something whether it's a diversion or something that will help you towards your goal, when corporate philanthropy is a gimmick and when is it real and how to use stories as psychological triggers to build your vision. Also, he shares what[...]
Yanik Silver, founder of the Maverik 1000 talks about how to determine before committing something whether it's a diversion or something that will help you towards your goal, when corporate philanthropy is a gimmick and when is it real and how to use stories as psychological triggers to build your vision. Also, he shares what[...]
Thomas Kjeldgaard, co-founder of PageModo and SplashPost talks about how he got 20% CTR in a FaceBook ad campaign, how to get customer data from your leads in the FaceBook newsfeed and how to target precisely with your FaceBook ads. He also shares how how they tested PageModo before the launch to see if it[...]
Thomas Kjeldgaard, co-founder of PageModo and SplashPost talks about how he got 20% CTR in a FaceBook ad campaign, how to get customer data from your leads in the FaceBook newsfeed and how to target precisely with your FaceBook ads. He also shares how how they tested PageModo before the launch to see if it[...]
Dr. Katherine Toubian talks about what she wishes they taught her in dental school, the one thing you need to have in place in order to flourish and how educating her prospects and patients helped her grow her business. She also shares the impact of her email newsletter in her marketing and what are the[...]
Dr. Katherine Toubian talks about what she wishes they taught her in dental school, the one thing you need to have in place in order to flourish and how educating her prospects and patients helped her grow her business. She also shares the impact of her email newsletter in her marketing and what are the[...]
Jonathan Mizel, traffic master and media buying expert talks about how he got inspired about emails back in 1993 when Clinton's press secretary, DD Meyers responded to an email, what specific things you need to know about your avatar to get the most for your money in your ad campaigns and how to get a[...]
Jonathan Mizel, traffic master and media buying expert talks about how he got inspired about emails back in 1993 when Clinton's press secretary, DD Meyers responded to an email, what specific things you need to know about your avatar to get the most for your money in your ad campaigns and how to get a[...]
Jim Palmer, host of Sick Like Glue podcast shares why email marketing can't be the only piece in your content marketing strategy, when to get started with your direct mail and how to properly re-purpose your content so it seems like you're a content marketing machine. Also, he shares an exercise that will give you[...]
Jim Palmer, host of Sick Like Glue podcast shares why email marketing can't be the only piece in your content marketing strategy, when to get started with your direct mail and how to properly re-purpose your content so it seems like you're a content marketing machine. Also, he shares an exercise that will give you[...]
Jay Baer, author of NY Times besteller Youtility, talks about "friend of mind" awareness, how to plan the content that you put on social media and the two step approach for finding how best to reach your customers. Also, he shares his favorite tool to systematize and save time you spend on social media, how[...]
Jay Baer, author of NY Times besteller Youtility, talks about "friend of mind" awareness, how to plan the content that you put on social media and the two step approach for finding how best to reach your customers. Also, he shares his favorite tool to systematize and save time you spend on social media, how[...]
Pat Flynn, host of the Smart Passive Income Podcast talks about his biggest regret about launching the show, how to conquer fear and the reality around "overnight success" for entrepreneurs. He also shares how he chooses what products to become an affiliate, what he does VERY differently than other speakers and why he's keeping a[...]
Pat Flynn, host of the Smart Passive Income Podcast talks about his biggest regret about launching the show, how to conquer fear and the reality around "overnight success" for entrepreneurs. He also shares how he chooses what products to become an affiliate, what he does VERY differently than other speakers and why he's keeping a[...]
Jim Williams, VP of Influitive shares how to engineer advocacy from your customer base for your product or service, the formula for motivating your buyers to advocate your product / service (the SAPS model (status, access, power and stuff)) and what are the two seemingly clashing marketing models that work best for Influitvie Also, he[...]
Jim Williams, VP of Influitive shares how to engineer advocacy from your customer base for your product or service, the formula for motivating your buyers to advocate your product / service (the SAPS model (status, access, power and stuff)) and what are the two seemingly clashing marketing models that work best for Influitvie Also, he[...]
Ric Payne, CEO of Principa shares what was the mindset shift that made the biggest difference for him that set him on the path of success, how he built a true community amongst his employees and how he built his business before venturing online through workshops and speaking gigs. Also, he talks about how to[...]
Ric Payne, CEO of Principa shares what was the mindset shift that made the biggest difference for him that set him on the path of success, how he built a true community amongst his employees and how he built his business before venturing online through workshops and speaking gigs. Also, he talks about how to[...]
Mette Muller reveals the truth about what it really takes to organize the logistics of a "locational freedom based” business, how to deal with jet lag and how to make sure you keep your health on track (diet, exercise etc) while traveling. She also talks about the hidden costs of not planning for buffer days,[...]
Mette Muller reveals the truth about what it really takes to organize the logistics of a "locational freedom based” business, how to deal with jet lag and how to make sure you keep your health on track (diet, exercise etc) while traveling. She also talks about the hidden costs of not planning for buffer days,[...]
Perry Marshall, author of the bestseller 80/20 Sales and Marketing, talks about how to use the 80/20 rule as it applies to predictinng your results in your marketing and sales forecasts and take your analysis to the next level. Also, he explains where the 80/20 doesn't work, how to use the 80/20 to eliminate the[...]
Perry Marshall, author of the bestseller 80/20 Sales and Marketing, talks about how to use the 80/20 rule as it applies to predictinng your results in your marketing and sales forecasts and take your analysis to the next level. Also, he explains where the 80/20 doesn't work, how to use the 80/20 to eliminate the[...]
Melissa Lanz shares how she used "thinking small" to build a 7 figure business (90k subscribers) in 3 years, how she conducted her initial research to enter a new market (and how to use surveys creatively) and the one key thing that made the biggest difference for her to be able to market effectively. She[...]
Melissa Lanz shares how she used "thinking small" to build a 7 figure business (90k subscribers) in 3 years, how she conducted her initial research to enter a new market (and how to use surveys creatively) and the one key thing that made the biggest difference for her to be able to market effectively. She[...]
Mette Muller talks about how to design and structure your business based on your personality type, how to use personality type testing to really understand what your market wants, the truth about introverts and whether or not they're inherently more shy than other people. Also, she shares the key questions you must ask yourself about[...]
Mette Muller talks about how to design and structure your business based on your personality type, how to use personality type testing to really understand what your market wants, the truth about introverts and whether or not they're inherently more shy than other people. Also, she shares the key questions you must ask yourself about[...]
Mario Brown talks about on all things FaceBook ads: how to properly budget your campaigns, the formula for a "good offer", whether or not to sell directly from your ads and how to keep them from going stale after 3-4 of days. Also, he shares his biggest business failure, the formula for positioning yourself as[...]
Justin Brooke talks about how he got from starting his biz with $60 and grew it to a six figure business within 11 months, the biggest secret to creating successful lead gen campaigns and the differences in retargeting campaigns in service vs product based businesses. Also, he shares how to go about choosing your niche[...]
Mario Brown talks about on all things FaceBook ads: how to properly budget your campaigns, the formula for a "good offer", whether or not to sell directly from your ads and how to keep them from going stale after 3-4 of days. Also, he shares his biggest business failure, the formula for positioning yourself as[...]
Justin Brooke talks about how he got from starting his biz with $60 and grew it to a six figure business within 11 months, the biggest secret to creating successful lead gen campaigns and the differences in retargeting campaigns in service vs product based businesses. Also, he shares how to go about choosing your niche[...]
In this interview, Esther Kiss talks abut what a mastermind really is about, what kind of topics / problems can you discuss in a mastermind and what to watch out for as the host of your mastermind. Also, she talks about paid vs free masterminds, how to create a safe space so everyone feels like[...]
In this interview, Esther Kiss talks abut what a mastermind really is about, what kind of topics / problems can you discuss in a matermind and what to watch out for as the host of your mastermind. Also, she talks about paid vs free masterminds, how to create a safe space so everyone feels like[...]
DJ Waldow, the Digital Marketing Evangelist talks about what marketing automation is, how to combine your online marketing with your offline marketing effectively and how to use content marketing to educate your prospects about your product without being salesy. Also, he tells the story about the huge mistake Lowe's made in their marketing to him[...]
DJ Waldow, the Digital Marketing Evangelist talks about what marketing automation is, how to combine your online marketing with your offline marketing effectively and how to use content marketing to educate your prospects about your product without being salesy. Also, he tells the story about the huge mistake Lowe's made in their marketing to him[...]
Dan Sherman shares how to use LinkedIn groups to position yourself as an expert, how to name your LinkedIn group the right way to optimize your lead gen and networking success and even how to avoid being labeled as as spammer when contacting people you don't know on LinkedIn. Also, he talks about what mindset[...]
Dan Sherman shares how to use LinkedIn groups to position yourself as an expert, how to name your LinkedIn group the right way to optimize your lead gen and networking success and even how to avoid being labeled as as spammer when contacting people you don't know on LinkedIn. Also, he talks about what mindset[...]
Esther Kiss shares how to attract the best / highest quality attendees possible to the events you’re hosting, how to keep pinging, how to make sure you’re ALWAYS growing your network and what it really takes to literally get more opportunities than others in the same situation might. Also, she shares her and Mette's go-to[...]
Clay Collins of LeadPages talks about why most people fail in business, what made the biggest difference for LeadPages to make their initial launch a success and what he did to "get inside the minds" of people in his market. Also, he shares what phrase no longer works for opt-in CTA and what does, what's[...]
Dennis Rosenberg debunks the myth of "free" online advertising through visibility and what's better for sales: branding or direct response advertising. Also, he shares the key elements of setting up a PPC campaign so that it yields measurable and profitable results. He explains how to build an email sequence that gets good opens and how[...]
Dennis Rosenberg debunks the myth of "free" online advertising through visibility and what's better for sales: branding or direct response advertising. Also, he shares the key elements of setting up a PPC campaign so that it yields measurable and profitable results. He explains how to build an email sequence that gets good opens and how[...]
James Roche shares what differentiates infoproducts that sell from the ones that don't, what's the difference between passive income and leveraged income and why authenticity is offer not only in who you are but in what you offer in your business as well. Also, he reveals what does it take to get to a 7[...]
James Roche shares what differentiates infoproducts that sell from the ones that don't, what's the difference between passive income and leveraged income and why authenticity is offer not only in who you are but in what you offer in your business as well. Also, he reveals what does it take to get to a 7[...]
Esther and Mette talk about how to choose what groups to join that will actually really support you, what to consider when choosing a mentor and how to create peer to peer relationships that are free of power struggle. Also, they talk about why is it easier to make friends in the online marketing world[...]
Esther and Mette talk about how to choose what groups to join that will actually really support you, what to consider when choosing a mentor and how to create peer to peer relationships that are free of power struggle. Also, they talk about why is it easier to make friends in the online marketing world[...]
Todd Brown is THE go-to expert in marketing and sales funnels automation. In this interview, he shares where the biggest breakthroughs come from in any market, what we need to have in place to get the best results in terms of conversion and what are the key elements of a good marketing funnel. He also[...]
Todd Brown is THE go-to expert in marketing and sales funnels automation. In this interview, he shares where the biggest breakthroughs come from in any market, what we need to have in place to get the best results in terms of conversion and what are the key elements of a good marketing funnel. He also[...]
Jon Benson, master copywriter is the inventor of the “Ugly Video Sales Letter” / VSL fomula, which to date has brought in over 11 Billion dollars in sales. In this episode, Jon shares how to figure out what your customers are actually looking for, how to create rapport with strangers that at the first glance,[...]
Jon Benson, master copywriter is the inventor of the “Ugly Video Sales Letter” / VSL fomula, which to date has brought in over 11 Billion dollars in sales. In this episode, Jon shares how to figure out what your customers are actually looking for, how to create rapport with strangers that at the first glance,[...]
Mette Muller talks about what is the natural fluctuation of energy when starting new projects and how much is too much. She explains where is the fine line where we start over exerting ourselves and potentially heading toward a crash. She also shares what to do so you can stop working and relax at a[...]
Mette Muller talks about what is the natural fluctuation of energy when starting new projects and how much is too much. She explains where is the fine line where we start over exerting ourselves and potentially heading toward a crash. She also shares what to do so you can stop working and relax at a[...]
Jeff Moore is the president of International Pacific and Wild Things Seafood. Here, he shares the five questions that helped him save his customers 3.5 M dollars over the last 6 years - and these work for ANY business. Jeff is also the founder of the Thursday Night Boardroom, a high level mastermind group. In[...]
Jeff Moore is the president of International Pacific and Wild Things Seafood. Here, he shares the five questions that helped him save his customers 3.5 M dollars over the last 6 years - and these work for ANY business. Jeff is also the founder of the Thursday Night Boardroom, a high level mastermind group. In[...]
Jim Kukral shares what a lifestyle business really means day-to-day, how to get attention the right way, what changed in Internet Marketing over the last 17 years, how to get started with writing a book and perhaps even more importantly, how to market it - and a whole lot more...
Jim Kukral shares what a lifestyle business really means day-to-day, how to get attention the right way, what changed in Internet Marketing over the last 17 years, how to get started with writing a book and perhaps even more importantly, how to market it - and a whole lot more...
Bonus: Special Announcement on Born To Influence: The Marketing Show
Esther Kiss shares her secrets on reaching out to strangers with her masterful cold email technique. Here, she reveals her strategies when forging new relationships and even friendships really really quickly with highly successful people. Think authors of NY Times best seller books and all types of entrepreneurs that have multiple 7, and in some[...]
Esther Kiss shares her secrets on reaching out to strangers with her masterful cold email technique. Here, she reveals her strategies when forging new relationships and even friendships really really quickly with highly successful people. Think authors of NY Times best seller books and all types of entrepreneurs that have multiple 7, and in some[...]
Sue shares her marketing philosophies, her no-nonsense approach and all the details that helped her become fully booked a year out within the first year in business. Plus, how to become a confident marketer using strategy, planning and the latest marketing techniques that work today.
Sue shares her marketing philosophies, her no-nonsense approach and all the details that helped her become fully booked a year out within the first year in business. Plus, how to become a confident marketer using strategy, planning and the latest marketing techniques that work today.
Sean Malarkey (founder of Inspired Marketing and The Money Pillow podcast) reveals how he amassed 150K+ followers on Twitter, what are some of the current social media trends and how he systematized his business to get his work hours down to 10 hours / week while maintaining his 7 figure business that provides him with[...]
Sean Malarkey (founder of Inspired Marketing and The Money Pillow podcast) reveals how he amassed 150K+ followers on Twitter, what are some of the current social media trends and how he systematized his business to get his work hours down to 10 hours / week while maintaining his 7 figure business that provides him with[...]
Marketing genius Mette Muller talks about what she wishes she knew, some major mistakes she made as soon as she hit her first 10k month and how to get out of the hourly model when you can't guarantee results for the work you do.
Marketing genius Mette Muller talks about what she wishes she knew, some major mistakes she made as soon as she hit her first 10k month and how to get out of the hourly model when you can't guarantee results for the work you do.
Victoria Gibson, the founder of Marveo (a full service socia media agency) works with some of the biggest marketers and in this interview, she shares her absolute best strategies on how to use FaceBook advertising. We talked about how to use FB for lead generation, what type of offers to make on FB, how to[...]
Victoria Gibson, the founder of Marveo (a full service socia media agency) works with some of the biggest marketers and in this interview, she shares her absolute best strategies on how to use FaceBook advertising. We talked about how to use FB for lead generation, what type of offers to make on FB, how to[...]
Mike Hill is a true Master of marketing. He's had a highly successful online business for over 13 years. Mike is also the founder of Internet Marketing Super Friends, a FaceBook group that has IM superstars like Frank Kern, Jim Kukral, etc. You'll be amazed at the incredible marketing strategies and the plethora of special[...]
Mike Hill is a true Master of marketing. He's had a highly successful online business for over 13 years. Mike is also the founder of Internet Marketing Super Friends, a FaceBook group that has IM superstars like Frank Kern, Jim Kukral, etc. You'll be amazed at the incredible marketing strategies and the plethora of special[...]
Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories[...]
Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories[...]
Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories[...]
Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories[...]
Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories[...]

Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works – so you can apply it in your business immediately. Join us for memorable stories & plain fun! And after you’re done listening to your episode for the day, hop on over to BornToInfluence.com for a quick re-cap and surprise goodies!

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